Contents
December 2013 • January 2014 • Vol. 12 No. 6 • www.upsizemag.com
page 14
Cover story
Meet Jamin Arvig and WaterFilters.net, the Upsize Business Builder of the Year. Along
with four finalists—Four Daughters Vineyard, Maverick Software, Renters Warehouse
and TorqBuddy—they're setting the standard for smart and sustainable growth.
by Beth Ewen
cover photograph by Jonathan Hankin
Page 4
From the editor:
Bb
business builders
Jamin Arvig, the Upsize Business Builder
of the Year, wants to make believers of his Page 6
branding
growing WaterFilters.net staff.
What's your brand EQ? How to develop
the emotion quotient.
Page 4
By Dawn Wagenaar, Ingenuity Marketing
Staff list:
Who's who at Upsize magazine,
and how to reach us.
Page 8
Legal services
Upsize Minnesota (USPS 024-029) is published bi-monthly
for $20 by Upsize Minnesota, 3033 Excelsior Blvd, Suite 10,
Minneapolis, MN 55416. Periodicals postage rates at Minneapolis, MN and additional mailing offices.
Online services might do for some
basics, but beware for more complex
needs.
By Pat Shriver, Fafinski Mark & Johnson
Postmaster: Send address changes to Upsize Minnesota, P.O.
Box 2070, Burnsville, MN 55337-0790.
Page 10
MANAGEMENT
How to bust these five nasty habits of
executive teams.
By Barb Krantz Taylor, The Bailey Group
Page 28
lessons i learned:
Jeff Taxdahl
Why an unsexy business sometimes is the
best of all, by the founder of Thread Logic
and from the Upsize archives
Page 12
MARKETING
Four essentials make the case for strong
case studies.
By Marcia Jedd, Marcia Jedd & Associates
