Retail Observer

March 2014

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM MARCH 2014 2 Whirlpool Corporation: Invested in America An American Company Helping American Communities Whirlpool Corporation is passionate about connecting with its roots. Its entire structure is founded on the American dream and fueled by American ingenuity. For this company, being invested in America matters and means more than spending money to attain the most impressive sounding facts and fi gures. That's why Whirlpool Corporation continues to design, engineer and assemble world-class appliances in the United States. Whirlpool Corporation was founded on a philosophy that was simple and long-lasting: create quality home appliances that make the lives of American families easier. Whirlpool Corporation has come a long way since those early days, but their investment in America has never wavered. Today, Whirlpool Corporation provides more U.S. jobs than all other major competitors combined. But employing more Americans is just the beginning. They take great pride in this country and the success of those who make it their home. COMMITTED TO IMPROVING COMMUNITIES Though Whirlpool Corporation had grown from a family-owned business to an international company, its roots remain fi rmly grounded right here in America. In many ways its goal is much the same as it was more than 100 years ago—to improve the lives of American families so they can make the most of their moments that matter. That's why Whirlpool Corporation is dedicated to eliminating substandard housing in U.S. communities. They donate a Whirlpool ® freestanding range and ENERGY STAR ® qualifi ed refrigerator to every Habitat for Humanity home built in the United States, so families will have high-quality appliances for years to come. Whirlpool Corporation is committed to the life-long success of youth in U.S. communities. The Maytag brand recognizes those who volunteer at the Boys & Girls Clubs of America and their commitment to improve the lives of youth through the Maytag Dependable Leader Awards. Whirlpool Corporation has also joined the fi ght against cancer with the Cook for the Cure ® program—their partnership between KitchenAid brand and Susan G. Komen for the Cure ® . Additionally, it supports U.S. military veterans as the offi cial home appliance sponsor of Homes for Our Troops ® , assisting severely injured combat veterans because it matters to give back to those who secure America's freedom. Whirlpool Corporation believes it can't be committed to America without caring for the environment. So for every Amana brand major appliance sold, a tree is planted to help rebuild deforested areas with Trees for The Future. MAKING A DIFFERENCE MATTERS Whirlpool Corporation credits retailers across the country with helping them make a difference that matters. The company believes their retailers are an integral part of communities and help make life better for customers everyday. Sam Abdelnour, Vice President, U.S. Sales, knows retailers are also invested in America, "We see countless examples of our dealers giving back, and we are proud to share that same passion for making a difference where it matters most." HOMES FOR OUR TROOPS, BOYS & GIRLS CLUBS OF AMERICA and certain other trademarks are owned by their respective companies. ®/™ ©2014 All rights reserved. WPA16325 At Whirlpool Corporation, being invested in America goes beyond providing more U.S. jobs than all other major competitors combined. We support organizations that make a difference in communities across the nation because it matters to our employees and our consumers. We partner with Homes for Our Troops ® to provide appliances for the homes they build because it's the right thing to do for our veterans who have been severely injured while securing our freedom. INVESTING IN OUR COMMUNITIES Visit to find out how to join in P L A N T - A - T R E E P A R T N E R Whirlpool Corporation is also committed to these signature charities. WPA16325-MarchRetailObserver_fullspread_v6.indd 1-2 1/31/14 12:09 PM

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