Retail Observer

July 2014

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM JULY 2014 2 The search is over Offer up the most flexible storage * With 28 cu. ft. of space, the Whirlpool ® 4-door french door refrigerator o• ers the perfect place to store it all. The FreshStor ™ refrigerated drawer is ideal for small snacks and everyday items. And the EasyView ™ Triple Crisper system provides better organization for fruits and veggies while keeping them fresh. It's now even easier to show your customers how their bulk buys or family favorites are always within reach. *Among leading brand french door refrigerators with external refrigerator drawers based on combined refrigerator and freezer storage options and adjustable features. Whirlpool brand's 4-door refrigerator helps customers easily • t it all and • nd it all Once the refrigerator's fully stocked, it can be diˆ cult to ‰ nd ingredients when they're needed. Thanks to the Whirlpool ® 4-door french door refrigerator, this problem has been shelved for good. The most • exible storage * Show your customers how this innovative appliance ‰ ts their lifestyle and their food. The FreshStor ™ refrigerated drawer puts small snacks and everyday items within reach. And the EasyView ™ Triple Crisper system provides better organization for fruits and veggies, keeping them fresh. The #FRIDGIE is the new #SELFIE Help us celebrate the launch of this adaptable appliance with a ‰ rst-of-its-kind social campaign. We're asking customers to show us their refrigerator's persona by snapping a picture of the inside and posting it with the hashtag #FRIDGIE. Visit for more #FRIDGIE information and to post your own! ®/™ ©2014 Whirlpool. All rights reserved. Printed in the U.S.A. 7/14. WPA17029 | WPA17029_July_RO_Talledega_Ad.indd 1-2 5/30/14 3:59 PM

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