Retail Observer

March 2015

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM MARCH 2015 30 Induction technology generates an immediate and highly responsive level of temperature transfer from the heating zone to the food. Controlled via an LCD interface and activated at the moment of contact between the cookware and the cooking surface, induction is enormously user friendly and best in class for energy efficiency. Induction cooking achieves up to 90 percent energy efficiency, compared to conventional electricity fueled ranges, which achieve merely 40% efficiency. While induction ranges have historically come with a high price tag, Bertazzoni is the first in the category of Designer Professional cooking products to offer its suite of induction models at a more affordable price. • Bertazzoni Professional & Master Series induction ranges. Available in 10 new SKUs, these new 30-inch ranges will feature two product tiers – manual and self-clean – both offering four induction cooking zones and nine different cooking functions. Both the Professional and Master Series induction ranges will be available in stainless steel, and the Professional Series self- clean model will also be available in Bertazzoni's range of six stunning colors inspired by the foods of the Emilia-Romagna region where Bertazzoni manufactures all of its products. All new Bertazzoni induction ranges will be available to consumers in June 2015. • Bertazzoni Design Series induction cooktops. Available in 30-inch and 36-inch models, this Bertazzoni touch control induction cooktop provides the fastest and most energy-efficient way of cooking. Thanks to an innovative booster function, the full energy becomes available instantaneously and is delivered directly to the cookware, thus eliminating inconvenient heat-up time. This Bertazzoni Design Series cooktop features four individually controlled induction heating zones and a beveled black glass ceramic main top. The new induction cooktops will launch in April 2015. For more information, visit www.bertazzoni.com. TRUE ® UNVEILS ITS FIRST FULL-SIZE RESIDENTIAL REFRIGERATOR The true 42 line makes a stunning statement For decades, consumers have put True Refrigeration commercial products in their residential kitchens to accomplish the look, work space and performance of a professional kitchen. After working tirelessly to design a full-size refrigerator that meets the expectations of its discerning clientele, True announces the latest addition to its True Residential™ refrigeration line, The True 42. The new full-size residential refrigerator is inspired by True's top- of-the-line commercial models that have been the leading choice for top chefs and luxury hotels for more than 70 years. The True 42 features the same style and performance upon which the company built its global reputation, now refined for the home. "For years, our clients have been asking for a full-size residential refrigerator that offers the style and performance of our commercial line, with the same thoughtful design and quality as our residential undercounter models," notes True Director of Sales and Marketing, Steve Proctor. "Working closely with our engineering team and listening to the feedback from the design community and world renowned chefs, we've developed a product that we believe will meet, if not exceed our clients' high standards." Backed by 70 years of experience, The True 42 is the company's first foray into the full-size residential refrigerator market, and it redefines luxury in its category. Everything about The True 42's design feels solid, well thought out and of the highest quality. Its clean, modern, commercially inspired stainless steel exterior features I N D U S T R Y [ N E W S ]

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