Retail Observer

RETAILOBSERVER.COM APRIL 2015 16 WITH TWIN WASH™, LG TURNS HEADS WITH BOLD NEW WASHER DESIGN LG Electronics (LG) is pioneering new territory with an entirely new washing machine category. Its front-loading washer's revolutionary TWIN Wash™ System, the first of its kind, enables two separate loads to be washed simultaneously. Incorporating a space-efficient mini washer in the pedestal, overall cycle times are reduced with fewer loads required. With TurboWash™ and TurboSteam™ technologies, wash cycles are faster while Wi-Fi and NFC translate to an array of intriguing smart connectivity options, including compatibility with LG's HomeChat™ messaging service. LG's award-winning EcoHybrid™ dryer (Model DLHX4072V) won the CES 2015 Innovation Award, as well as the EPA's ENERGY STAR Emerging Technology Award, thanks in large part to the dryer's sophisticated Heat Pump technology, which enables greater energy efficiency and superb drying performance. ERGONOMIC DESIGN FOR EASIER WASHING The incredible ergonomic design of LG's new washer-dryer pair (Models WM9500H*A & DLGX9501V / WM9000H*A & DLGX9001V / WM5000H*A & DLGX5001V) takes convenience to a new level. The door is conveniently aligned with the drum's center, positioned almost an inch (21 millimeters) higher than conventional models. It is also tilted to a more accessible six degree angle, so users don't have to bend over as much to put clothes in or take them out. Visibility with the door closed is also increased and the newly designed sliding detergent box at the top reduces the likelihood of messy detergent spills. UNIQUE, BOLD TWIN WASH SYSTEM LG is the first to offer the game-changing TWIN Wash System. This smart innovation lets users wash two loads at once, the first in the main washer and the second in the mini washer underneath. The mini washer is perfect for delicate items that require special attention or unique wash settings. Most importantly, it significantly cuts down on washing time as more than one load can be washed at the same time. The TWIN Wash System is powered by the mini washer (Models WD100C* / WD200C*), the world's first compact washer in a hide- away pedestal, allowing for a whole new set of washing options. This design concept enables users to take advantage of a second washer without having to sacrifice additional space in the house. When not in use, the mini washer serves as the pedestal for the main washer and can be combined with any of LG's front-loading washers. TURBOWASH MEANS FASTER CLEANING With today's hectic lifestyles, speed is important. LG's exclusive speed cycle technology, TurboWash, uses twin nozzles at the front of the washer to spray a concentrated detergent solution directly onto the clothes. A high pressure nozzle above the drum sprays tiny water particles through the clothes during high spin cycles for quick and effective rinsing. BETTER DRYING WITH TURBOSTEAM LG's advanced TurboSteam technology gives a speed boost to the new dryers. Thanks in part to the Steam Fresh function, refresh times are now up to 50 percent faster than in previous dryers. [1] When selected, TurboSteam prevents over-drying by spraying hot steam onto clothes during the drying cycle, which reduces shrinkage, sanitizes the clothes and eliminates even more wrinkles. CONVENIENCE-ENHANCING FEATURES LG's new washer-dryer pairs are not just incredibly fast, they're smart, too. The built-in SmartThinQ™ technology adds a whole new level of Wi-Fi convenience. Custom cycles can be uploaded to the washer, cycle statuses can be monitored via an LG smartphone app and alerts can be sent via Wi-Fi when the cycle is complete. The washing machine's Energy Monitoring feature provides helpful data while LG's proprietary HomeChat service allows users to check the status of their appliance via text. LG ECOHYBRID DRYER WITH HEAT PUMP TECHNOLOGY The LG EcoHybrid dryer has been designed to achieve superb levels of efficiency, making it one of the few ETA (Emerging Technology Award) certified dryers on the market. Its cutting-edge Heat Pump technology recycles heat to save up to 53 percent more energy than typical dryers, [2] while the innovative Auto Clean System keeps the evaporator clean and running smoothly. The dryer even excels at low temperatures, making it ideal for handling delicate clothes. TOP-LOADING PAIR ENHANCES CONVENIENCE, PERFORMANCE At this year's CES, LG also introduced its new mega-capacity top-loading washer-dryer pair (Models WT7700H*A and DLGX7701). The 5.7 cubic foot capacity washer and 9.0 cubic foot capacity dryer APRIL I N D U S T RY [ N E W S ]

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