BizEd

March April 2012

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UCLA Admissions Goes Paperless THE ANDERSON SCHOOL of Management at the University of California Los Angeles is exchang- ing pens and paper for styluses and iPads in its admissions pro- cess. The school is now adopting a paperless process to evaluate applications to its full-time MBA program. A new mobile applica- tion provided by Matchbox, a Boston-based software company, will allow the school to eliminate the need to print out application forms, essays, recommendations, and transcripts, according to school representatives. With the Matchbox app, admissions staff can use a stylus and iPad to access applications easily and evaluate them across several metrics, including aca- demics, focus, leadership, inter- NEWSBYTES n THE FAMILY APP Family business owners now have their very own mobile application, developed by Fairleigh Dickinson Universi- ty's O. Berk Company Family Business Forum, part of the school's Rothman Institute of Entrepreneurship in Madi- son, New Jersey. The "Family Business Playbook" provides a reference guide to help users navigate the complex business issues presented by family firms, including succession, estate planning, and conflict resolution. The "Playbook" is compatible with iPhones and iPads, as well as Android smartphones and tablets. n LECTURE CAPTURE MOBILIZES Sonic Foundry has released its latest version of Mediasite, a lecture capture and Web- casting technology. Mediasite 6 now offers instructors the ability to stream presentations live or on-demand to mobile devices such as tablets and smartphones using Apple, Blackberry, or Android plat- forms. Visit sonicfoundry.com/ mediasite for information. n TEACHING TECH STARTUPS New York University's Stern School of Business has announced a new course targeting technology entre- preneurs interested in launching businesses related to software, hardware, com- munication, security, optics, clean tech, and other areas. Launched this spring, the Monday-evening course will teach MBAs what it takes to identify, develop, and com- mercialize tech-based busi- ness ideas successfully. As part of the course, MBAs will work with the inventors and scientists behind an early- stage technology to help them assess and develop the idea. n SITE FOR ECONOMIC DATA The University of South Caro- lina has launched a public Web site providing economic data from more than 60 sources. The site at www. SCDASH.com is designed to be a clearinghouse of data on the South Carolina econ- omy, from both government and private sectors. BizEd March/April 2012 57 Web Hot Spots personal skills, and employability. The school anticipates that the paperless approach will make the process faster, more flexible, more in-depth, and more eco-friendly, says Craig Hubbell, UCLA Ander- son associate director of MBA admissions. "Whether in the office, on a plane, or in an admis- sions committee meeting, we can instantly view files to compare and contrast the key points of the candidates under consideration." According to Nielsen, Google and Facebook were the most visited Web sites in 2011 with more than 153 million and 137 million unique visitors, respectively. Yahoo was third with 130 million. FANCY/GLOW IMAGES

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