Issue link: http://www.e-digitaleditions.com/i/61375
42 Contents BizEd JULY/AUGUST 2004 VOLUME III, ISSUE 5 50 64 DEPARTMENTS 6 From the Editors 8 Headlines 50 Technology 54 Your Turn 56 Bookshelf 58 Calendar 60 Classifieds 64 Spotlight Cover photo: Bob Severi FEATURES 18 Investment Strategy John Bachmann of Edward Jones offers this tip for a high-yield investment: Put your money in customers and employees. 24 Hollow Men at the Helm Sandra Waddock believes business schools must teach ethics and personal responsibility or risk more corporate scandals in the future. 30 The Executive's Degree Today's EMBA student is international, self-sponsored, and more mobile than ever before. 36 Brave New World, Bold New B-School A roundtable discussion among author Gary Hamel and other strategy gurus sheds new light on what globalization may have in store. 42 You're Hired!/You're Fired! "The Apprentice" plays well as reality TV, but does it offer a convincing picture of the business world? Two management educators offer differing opinions about the show's impact. BizEd JULY/AUGUST 2004 1 30