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32 Contents BizEd MAY/JUNE 2004 VOLUME III, ISSUE 4 64 DEPARTMENTS 6 From the Editors 8 Headlines 50 Technology 54 Your Turn 56 Bookshelf 60 Calendar 62 Classifieds 64 Spotlight Cover photo: Regina Recht/ Siemens AG FEATURES 18 One Man, One Business Individual performance is the key to the success of any company, no matter how big, says Heinrich von Pierer, CEO of global giant Siemens AG. 26 Balancing the B-School Budget Shrinking revenues don't have to mean sacrificing ambition to the bottom line. Budget planners find a variety of creative ways to balance a school's budget while fulfilling its mission. 38 32 The B-School at Company X More corporations are organizing universities to teach management skills.What can they teach that traditional schools can't? 38 Small Schools, Big Payoffs Small-school deans create warm communities and strong local ties despite constraints on resources. 44 The Next Best Thing Business simulation software revolutionizes theMBA classroom at the University of St. Thomas. BizEd MAY/JUNE 2004 1