RETAILOBSERVER.COM MARCH 2016
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I N D U S T R Y [ N E W S ] continued from page 28
SMEG BRINGS HIGHLY ANTICIPATED
FAB32 REFRIGERATOR TO THE U.S.
Widely popular overseas, the '50s style bottom
freezer refrigerator is now available for
purchase in the United States
SMEG, the Italian appliance manufacturer famed for its classic
style and advanced technology, has introduced the FAB32, a '50s
Style Bottom Freezer Refrigerator, to the U.S. market.
Since the launch of SMEG's Retro '50s Style collection, the
appliances have quickly become a customer favorite with their
vintage charm, bright colors and modern features. In response to
the success of the FAB32 across Europe, Australia and more,
SMEG has commenced selling the refrigerator in the U.S. market.
The FAB32 retails for $2,999 and is available in eight vibrant
colors and boasts many high-tech features, including two adjustable
thermostats. The refrigerator portion (8.2 cubic feet) has three
adjustable glass shelves, interior light and bottle shelf. The freezer
portion (3.5 cubic feet) is frost free and contains two drawers and
one compartment with a pull-down flap.
"Knowing how to combine technology with style is a key
component in creating products that become truly iconic," states
Vittorio Bertazzoni, CEO of SMEG. "We are very excited to bring
this celebrated product to the states as fans of the brand in the U.S.
have been interested in purchasing this product for years."
SMEG's complete line of large and small appliances is currently
available for sale in the United States. For more information and a
list of SMEG retailers, please visit the SMEG USA website at
www.smegusa.com.
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