Retail Observer

March 2016

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM MARCH 2016 52 furniture. Rarely has the mood in industry and trade been so positive as at this fair. Wherever you looked, only smiling faces and great optimism. imm cologne has really catapulted the industry into the new business year with a swing." The atmosphere among visitors was characterized by business, networking and the search for trends. In the past few years, imm cologne has raised its international profile, not just among exhibitors, but also among visitors. 2016 saw a significant increase in buyers from Europe, primarily from the Netherlands, the United Kingdom, Spain and Austria. The event also registered a clear increase in the number of visitors from overseas, especially from the USA, China and India. Including estimated figures for the last fair day, a total of 120,000 visitors were inspired by the interior design worlds. In addition to the products on show, the highlights of the 2016 trade fair once again included "Das Haus - Interiors on Stage", a walk-through simulation of a home, which was designed this year by Sebastian Herkner, and the "Smart Home" special exhibition at LivingInteriors, where numerous companies showcased solutions for a cleverly networked home that are already available today. TRENDS AT IMM COLOGNE/LIVINGINTERIORS 2016 Homes are becoming homier once again. Coziness and a feeling of security are increasingly important in the home. There is also a clear enthusiasm for new combinations. Along with furniture and FINAL REPORT 2016

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