Retail Observer

June 2016

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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JUNE 2016 RETAILOBSERVER.COM 17 LIEBHERR APPLIANCES INTRODUCES NEW UNDERCOUNTER REFRIGERATOR The European leader in refrigeration presents new UPR 503 pull-out refrigerator Liebherr Appliances debuted their new undercounter pull-out refrigerator, UPR 503, at the world renowned KBIS show. The leading kitchen and bath industry event serves as the perfect opportunity to introduce the UPR 503 to trade professionals looking for innovative kitchen design solutions for the new year. Liebherr's new undercounter refrigerator takes both the designer and the user in mind, offering convenient features and design flexibility to fit any home. The universally designed UPR 503 pull-out refrigerator can be adjusted in height and depth to match that of the counter space, providing an optimal fit for countertops up to 34 inches high. Like all Liebherr integrated units, the UPR 503 uses door-on-door technology, allowing custom panels to be affixed directly onto the appliance door, ensuring seamless integration with custom cabinetry, as well as easy installation. While the UPR 503 provides custom design alternatives, functionality and ease-of use truly take key. Installed at the user's specified height, fresh food is always within reach - ready and on-hand for cooking. The UPR 503 is compact, but well organized, with practical pull-out glass shelves and fully extendible drawers. This refrigerator is perfect for storing beverages in the designated bottle shelf, and fruits and vegetables in the storage space underneath, which can be divided further into two equal-sized compartments. Thanks to the UPR 503's SoftTelescopic system, the fully extendable drawers self-retract, closing the door softly and quietly. Food is stored safely and securely by stainless steel railings and partitions, adding more custom storage options for better organization. Visibility of food is crisp and clear thanks to energy efficient and innovative LED lights, which make grabbing your next ingredients fast and easy. "Undercounter refrigerator drawers are a growing trend for 2016, one which we are excited to be a part of thanks to our UPR 503 unit," said Josef Steigmiller, VP of the Americas Refrigerators and Freezers Division of Liebherr-America Inc. "These kind of refrigerators provide designers with alternative design options for smaller kitchens or other living spaces, while offering the same or better storage options than that of a full-size refrigerator - all for added convenience on hand. Like all true Liebherr refrigerators, the UPR 503 combines the best of both worlds – design with functionality. No high-end kitchen should go without." For more information on Liebherr refrigeration and lifestyle products, visit www.liebherr-appliances.com.

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