ICMAD

10 I C M A D O f f i c e r s & D i r e c t o r s ( c o n t . ) Officers + Directors | ICMAD | Beauty Reference Guide | 2016 John Maly began his career working for Deloitte Touche. This large accounting firm was a good training ground for John to open his own firm focused on salons. He began running the family business, a distributorship in California. Maly's- West grew to be a major distributor on the West Coast and was sold to L'Oreal in 2007. Since then, John has been busy running Mirabella Beauty, a color cosmetics brand sold in the salon and spa channel. In 1993 Joe Mastalia came to DePasquale Salon Systems (DSS), a professional beauty distributorship, that provides professional products, services, and education to salons and spas along the East Coast. As an operations Manager, Joe brought new ideas and energy while setting unprecedented goals for expanding the distributorship. After more than a decade he was appointed President of DePasquale Salon Systems, the first-ever in DSS' expansive history. Sanjiv Mehra is the co-founder of eos, which has grown from an idea to a market leading, multinational business, based on a solid platform of practices and thought that are characteristic of the best CPG companies in North America. He is responsible for the expansion of HP's business to India, and the first off-shore outsourced software operation for HP and for India. Sanjiv was a senior member of the team that started Pepsi's operations in India and other international markets. Prior to eos, Sanjiv was with Unilever's North American Home & Personal Care Division. With private equity funding Sanjiv started Phoenix Brands, with the purchase of a portfolio of brands from Unilever and subsequently acquired an additional portfolio of laundry brands from Colgate. Alexander Stephen Naar is President of MAS, a family owned and operated marketing and sales organization that provides a host of services to companies who seek to expand the reach of their products to new Latin American & Caribbean markets, and who require additional resources and regional expertise. The company's primary responsibility is to service all needs, requirements, and to facilitate the flow of communication between the supplier and the customer. In 2004, Ada Polla, co-creator of Alchimie Forever, set out to launch her family's Swiss- based skincare line in the U.S. Today, the brand boasts global visibility and distribution. She was featured on the cover of Business Week Small Biz. In 2011, the Network For Teaching Entrepreneurship presented her with the Homegrown Entrepreneur Award. Ada's background includes a Bachelor of Arts in Political Science and Art History at Harvard University followed by an MBA from Georgetown University. Mary S. Ptak is the Tradeshow Division Manager for Masterpiece International Ltd. She took a small group within a larger Fine Arts Freight Forwarding Company managing 12 tradeshows per year and grew it to over 200 shows per year. It is now a division of the company, and has become a high level of International Tradeshow Transportation Specialists. The multi-lingual staff is experienced in Customs Brokerage, International and Domestic Transportation and Documentation. Jerry Rauchwerger began his career with Minnetonka, Inc. in the beauty sector, eventually sliding into entrepreneurial roles in personal beauty care, creating, growing and selling small businesses. Just over a decade ago, Jerry founded, Beauty Solutions, Ltd., focusing on skincare and cosmetics. After 35 years in the industry Jerry sees issues daily that if better understood, would assist all business people. Since 1990, Rob Ross-Fichtner has been President and CEO of Focal Point Research. He has more than 30 years of experience in the formulation, manufacturing and regulation of cosmetics, OTC drugs, medical devices, and nutritional supplements. He has completed hundreds of regulatory submissions for product registration and has also been a consultant for Health Canada. Rob has served as the regular science columnist for Canada's Cosmetics Magazine and is currently a regular contributor to Cosmetics & Toiletries. Terry Schatz literally grew up with Bioelements - working weekends and summers as a teen in the family business's warehouse. He joined Bioelements full-time as a buyer in 2001, was promoted to COO in 2010 and elected to the company's Board of Directors in 2011. Terry is responsible for the company's day-to-day activities and oversees manufacturing, production, forecasting, inventory, shipping, purchasing and regulatory compliance. Lynda Solien-Wolfe is the Vice President, Massage and Spa for Performance Health, manufacturer and marketer of health and wellness products. Over the past 15 years, she has been uniquely responsible for the company's successes in the massage therapy and spa professions. She has more than 20 years of experience in the massage therapy and spa markets.

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