RETAILOBSERVER.COM OCTOBER 2016
16
LG'S NEW REFRIGERATORS
CHANGE THE WAY CONSUMERS
'VIEW' THEIR FOOD
New Instaview
™
technology illuminates
panel to view inside without opening
door, reducing cold air loss and
preserving food freshness
As a leading home appliance manufacturer, LG
Electronics is building on its success in the refrigerator
category with the much-anticipated launch of new models
with the InstaView
™
feature, representing the next generation
LG's award-winning Door-in-Door
®
refrigerator technology.
Four new LG refrigerators with InstaView technology
boast a sleek glass panel that illuminates with two quick
knocks, allowing users to view inside without opening the
door. And LG's Door-in-Door technology allows users to
access often-used items without having to open the entire
refrigerator. The refrigerator's ColdSaver
™
Panel, a barrier
between the interior compartment and the rest of the
refrigerator, reduces cold air loss and helps keep food fresh.
These new LG refrigerators enhance the most beautifully
crafted kitchens with LG's black stainless finish, an evolution
of traditional stainless steel, which has become a mainstay
in American kitchens. The modern update features a timeless
aesthetic that seamlessly complements a range of infinite
OCTOBER
I N D U S T RY [ N E W S ]
