Issue link: http://www.e-digitaleditions.com/i/787068
S P O R T I N G C L A S S I C S • 11 This 'N That This much at least is sure: My earliest impressions of wildlife and its pursuit retain a vivid sharpness of form, color, and atmosphere that half a century of professional wildlife experience has failed to obliterate or to improve upon. – Aldo Leopold, A Sand County Almanac THE GREATEST QUAIL HUNTING STORIES EVER A big covey of great American sporting authors are showcased in The Greatest Quail Hunting Book Ever published by Sporting Classics. This fascinating, 400-page anthology features 40 stories from those halcyon days when sporting gentlemen pursued the noble bobwhite quail with their favorite shotguns and elegant canine companions. Edited by Sporting Classics Senior Editior Jim Casada, the book opens with compelling tales by the literary giants from quail hunting's golden era, including Nash Buckingham, Robert Ruark, Havilah Babcock, Archibald Rutledge, and Horatio Bigelow. The next section presents reminiscences by sporting scribes of the modern era, among them Jack O'Connor, Gene Hill, Dave Henderson, and Mike Gaddis. The third section is comprised of unforgettable short stories on quail hunting and bird dogs by James Street, Bob Matthews, Dan O'Brien, and Caroline Gordon. The Greatest Quail Hunting Stories Ever is available in two versions: Collector's Edition – hardcover with dust jacket, for $35, and Deluxe Edition – limited to 350 leather-bound and numbered copies, each signed by Jim Casada, for $75. To order, call (800) 849-1004 or visit www.sportingclassicsstore.com. n REALTREE ENTERS FISHING MARKET WITH NEW CAMO PATTERN While the early success of Realtree was rooted in the hunting industry, three decades later the company's influence now reaches into virtually every corner of the sporting world. It is the preferred brand of sportsmen, sportswomen, and every person who loves the outdoor lifestyle. It just makes sense then that anglers would have an affinity for the lifestyle represented by America's No. 1 camo pattern. Already, dozens of Realtree's more than 2,000 licensing and retail partners manufacture or market primarily to outdoor enthusiasts who rank fishing at or near the top of their preferred sporting ventures. Having built fantastic brand recognition that crosses so many active lifestyles, Realtree has introduced its newest pattern: Realtree Fishing! "It's not a stretch to understand that the same sportsmen and women who trade their bows and guns for fishing rods during the summer months are drawn to the Realtree brand," said Brad Schorr, SVP, Licensing & Retail. "But Realtree Fishing gives them an additional connection to the iconic brand they know and respect." The fishing products will still feature the iconic Realtree logo, a set of typical whitetail antlers, but with a twist—the rack's tines will be made of fish hooks. The design promises to be very popular with anyone who loves the outdoors. A number of Realtree licensing partners are already marketing to customers who enjoy the angling lifestyle, and they are well positioned to capitalize on the new Realtree Fishing logo and patterns. These licensees include: Old Dominion, Colosseum, Grey Matter Concepts, Fencepost Productions, Intradeco, Greensource, Leg Apparel, Aimee Lynn, Captivating Headwear, Outdoor Cap Company, KJ Sportswear, Pivotal Partners, Otter Box/Lifeproof, A&H Swimwear, SPG, Folsom of Florida, Birch Island, and SEI. Realtree: in the woods, around town, and, now, on the water. n