Retail Observer

July 2017

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM JULY 2017 16 SUPERIORE TARGETS URBAN MARKETS WITH 24" RANGE LAUNCH New downsized appliance a direct response to ad design show feedback Downsizing, "smartsizing", shrinking urban spaces, and the tiny home movement has increased the need for small cooking appliances that still deliver in both performance and style. In this spirit, iconic Italian brand SUPERIORE has launched a new 24" gas range. Part of the NEXT Collection, the latest stainless steel range with PANORAMA Window offers all the stylish design and premium functionality of the SUPERIORE brand, in a practical, condensed size. Directly motivated by feedback from the North American design community at the 2016 Architectural Digest Design Show, the NEXT 24" range began manufacturing six months later to accommodate homeowners living in high-rise buildings, small footprint homes, and metropolitan areas in the U.S. and Canada. "During our time in New York City last year at the AD Design Show, the resounding message received from both designers and consumers was a request for small cooking appliances that did not sacrifice style or performance," said Antonio Di Tommaso, CEO of SUPERIORE. "Our 24" product portfolio remains in line with the rest of the SUPERIORE portfolio positioning, promising high quality cooking results and timeless design, best suited for small spaces." JULY I N D U S T RY [ N E W S ]

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