Retail Observer

RETAILOBSERVER.COM AUGUST 2017 20 FABER COCKTAIL VERTICAL RANGE HOOD MAKES CLEAN AIR CHIC AND AFFORDABLE Faber's Cocktail, a new vertical range hood, adds sleek styling to contemporary and modern kitchens. The Cocktail's slim profile, installed depth of 13 5/16th and two widths (31" and 36"), makes integration into kitchen designs an easy choice. The Cocktail is sure to become a designer's and installer's go-to-hood with flexibility in venting options and quick installation with only two mounting screws. For the consumer, the vertical mount floats on the wall and the sleek black glass easily integrates with a variety of the latest kitchen color trends. Behind the glass 4-speed easy touch controls operates a full line- up of luxury features including warm, dimmable LED lighting, and an intensive speed which activates maximum extraction for 10 minutes before returning to the previous setting. The Cocktail's quiet perimetric extraction, with 3 dishwasher filters (two behind the glass and one below), improves the capture area of contaminants and is more efficient in removing grease. The Cocktail is available for order now and is an industry leader with an MSRP of only $899. Please visit www.faberonline.com to view Faber's full product line. ELECTROLUX LAUNCHED THREE NEW DISHWASHERS, PACKED WITH PRODUCT INNOVATION Dishwasher line features new drying, cleaning, and organization technology At a time when the dishwasher market is in need of innovation, research points to consumer dissatisfaction with performance showing that 49 percent of steel tub consumers report dishes are not dry at the end of the cycle 1 . In response to this, the Electrolux Group launched a new dishwasher line across its Frigidaire Gallery ® , Frigidaire Professional ® , and Electrolux portfolio that offers solutions to the top three consumer needs: excellent drying, reliable cleaning performance and flexible organization. DRYING PERFORMANCE With a focus on drying performance, the new dishwasher line delivers innovative technology across the portfolio. For Frigidaire ® Gallery and Frigidaire ® Professional, the brands introduce EvenDry ® , a more effective fan-assisted drying system that draws moisture out and ensures dishes come out remarkably dry every time. The new Electrolux dishwasher features Perfect Dry ™ , a system that circulates air evenly for an exceptional dry you can rely on. "At Electrolux, we pride ourselves on continuing to deliver innovative products and solutions that truly meet our consumers' needs," said John Weinstock, senior vice president of marketing for Electrolux North America. "They want dry dishes at the end of the cycle. This new line of dishwashers is testament to our commitment to listening to their feedback and to staying at the forefront of innovation." DISH ORGANIZATION In response to the consumer need for more flexible organization, The Frigidaire Gallery ® and Frigidaire Professional ® line offers a second rack that adjusts to fit tall pots and pans – perfect for family gatherings. In addition, the Electrolux dishwasher features a removable third rack, allowing consumers to have extra space to fit every culinary tool and serving utensil. CLEANING PERFORMANCE What's more, 45% of consumers reported they often experience food residue on dishes after cleaning 1 . These new dishwashers include a series of innovations to deliver cleaning performance. Frigidaire Gallery ® and Frigidaire Professional ® are equipped with the OrbitClean ® wash system, which offers complete cleaning performance I N D U S T R Y [ N E W S ]

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