26 | SignatureMT
26 | SignatureMT
Function
follows form or does
form follow function?
In the custom fly rod
business, the two are
impossibly inter-
twined, a paradox
that Jake embraces
and weaves into the
process of helping
customers choose
each component of
their custom creation.
From the
blank that acts as the
backbone of the rod,
to the handle design,
reel seat material,
thread color and
eyelet style, every
component of a Seera Custom Rod is selected by the end user,
and handcraed into a quality piece that the owner will be proud
to use on local waters or hang above the mantle.
The Furniture
While friends and family had been requesting custom
furniture builds and restorations for some time, low wheat prices
were also responsible for the creation of the furniture division
at Seera Customs. Seeking to find balance between finances,
family, friends and ministry, Jake and Kelli Jo saw the creation
of their business as a way to provide custom-order furniture to a
rapidly expanding clientele while minimizing the impact of wildly
fluctuating grain prices.
The "Original Settera Custom", Jake's first
"from scratch" fly rod build, still looks great and
fishes well.
An artisan's eye combine with the skill of a do-it-all carpenter to create this one of
a kind, hairpin legged coffee table. Jake travels far and wide to save and reclaim
materials like this well preserved ranch house door to use on his custom projects.
David Leray,
(406) 590-0188
davidleray
@
kw.com
Great Falls, Montana
SignatureMT's
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Each office is independently owned & operated
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MONTANA
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