Retail Observer

November 2017

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM NOVEMBER 2017 20 of all culinary skillsets not only perfect their go-to meals, but to also boldly explore a new world of culinary possibilities." Merely cooking at the right temperature was not enough for GE Appliances engineers. The new GE Profile wall ovens push the envelope of conventional cooking by tailoring the oven's behavior to the selected food item, including breads, cuisines, desserts, meats, seafood, and vegetables. These custom cooking cycles leverage the oven's multiple heat sources and top-of- the-line convection system to help owners roast the perfect chicken or bake the most delectable cupcakes. These GE Profile wall ovens feature a 7-inch, full- color brilliant touch display that helps to harness the high-tech culinary skills of the oven in a stylish and easy-to-navigate user interface. The display allows users to perform traditional cooking functions quickly and easily while also providing advanced guidance such as selecting the ideal oven rack and meat probe position that will yield the best results. "The best part of the new wall ovens is they take the stress out of preparing something new. All you have to do is tell the wall oven what you want to make, and it will take it from there. You don't have to know how to cook a beef tenderloin because the engineers at GE Appliances already do, and they've programmed 100+ years of cooking science into the custom cooking algorithm for that dish," McWaters said. In addition, recipe app integrations allow owners to provide feedback, create customized modes and expand their menus with more than 500-plus recipes enabled by a partnership with smart kitchen company Drop. This platform can be integrated with GE Appliances wall ovens and can be found on getdrop.com or through the app, which is available for free download from the iTunes store. And if it's possible to make the art of cooking even easier, the new GE Profile wall ovens are WiFi ® enabled, so owners can operate their ovens from their smartphones or by using their voice with Amazon Alexa or Google Assistant. The new GE Profile wall ovens, models PT9051SLSS and PT9551SLSS, will be available in January in single and double configurations with an MSRP of $2,499-$3,399. Find more 'good things, for life' at www.geappliances.com. FABER AND CLIMATIC HOME PRODUCTS DISTRIBUTORS OPENED PARTNERSHIP WITH INTENSIVE 3-DAY TRAINING PROGRAM Climatic Home Products joined Faber in Hudson, MA, for intensive ventilation training in early September. Climatic is known for their extensive product support for dealers and consumers. The 3 day ventilation and product training at the Faber lab will enable their large sales team to provide their client base expertise in all aspects of home kitchen ventilation. On September 1, 2017 Faber announced they partnered with Climatic Home Products, a division of Climatic Corporation, as their new distributor for the central and southeastern United States. Under this agreement, Climatic will be the sole distributor and support for Faber's Italian designed and crafted premium and luxury range hoods for this region. To celebrate the new partnership and a successful first training, the Climatic and Faber team enjoyed New England food fare and a fantastic Red Sox win against the Blue Jays at Boston's famous Fenway Park. Please visit www.faberonline.com to view Faber's full product line. I N D U S T R Y [ N E W S ]

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