Retail Observer

RETAILOBSERVER.COM FEBRUARY 2018 18 BOSCH HOME APPLIANCES INTRODUCES FIRST BLACK STAINLESS STEEL KITCHEN SUITE New 2018 kitchen collections displayed at the Kitchen & Bath Industry Show (KBIS) • Bosch home appliances introduced its first black stainless steel kitchen suite. • Bosch black stainless steel appliances are "Invented for Life" in the kitchen and help guard against scratches and fingerprints. • The new black stainless steel kitchen suite is one of many new kitchen innovations Bosch showcased at the Kitchen & Bath Industry Show (KBIS) in Orlando, Florida, including new cooktop, ventilation, dishwasher and refrigeration introductions. Bosch home appliances, the "Invented for Life" kitchen brand, announced its first black stainless steel kitchen suite. Known industry-wide for quality appliances, Bosch has taken black stainless steel to a new level by creating a finish that helps guard against scratches and fingerprints to create a timeless kitchen design that will last for years to come. Featuring nine appliances, including a black stainless steel dishwasher, single wall oven, double wall oven, speed oven combo, over-the-range microwave, chimney wall ventilation hood and refrigerator/freezer combo, as well as gas and induction cooktops, the Bosch black stainless steel kitchen suite combines contemporary style with innovative features to help simplify life for consumers. "Contemporary kitchen design has emerged as one of the most popular styles across the U.S.," said Anja Prescher, director of brand marketing for Bosch home appliances. "As a brand known for providing quality appliances that solve the needs of our consumer, we're thrilled to offer a complete black stainless steel kitchen suite to help meet the growing demand for this kitchen design style. Our black stainless steel appliances provide the quality performance and innovative features consumers have come to expect from Bosch, in a sleek, contemporary package." Bosch black stainless steel is more than just a finish. By utilizing a special material that guards against scratches and fingerprints, Bosch is delivering on its commitment to providing quality solutions that enhance the overall quality of life for our consumers, thus enabling them to savor the moments that matter most in the kitchen and outside of it. The Bosch black stainless steel dishwasher, the first appliance from the new kitchen suite, is available now. The complete suite will be available on a rolling basis throughout the first and second quarters of 2018. The Bosch black stainless steel kitchen suite was on display for the first time in the Bosch booth at the Kitchen & Bath Industry Show (KBIS). At the show, Bosch unveiled a collection of its latest kitchen innovations, including: • New Bosch Benchmark Gas Cooktops and Downdraft Ventilation Hoods: Bosch will introduce new gas cooktops and downdraft ventilation hoods to its award-winning kitchen suite. The new gas cooktops are engineered to enhance efficiency and improve temperature control during the cooking process, while the downdraft ventilation hoods offer a sleek new look along with flexible cleaning features that provide valuable countertop space when not in use. • New Bosch Ascenta Dishwasher Line: Bosch will continue the expansion of its award-winning dishwasher line with the introduction of the new Bosch Ascenta Series models. The new Bosch Ascenta dishwashers provide flexible loading features to help simplify kitchen cleanup, including the expansion of the third rack and signature Bosch quiet, along with the introduction of the new "utility" mini rack. I N D U S T R Y [ N E W S ]

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