Retail Observer

AUGUST 2018 RETAILOBSERVER.COM 17 warm, luxurious brass accents, while a delicate, diamond-etched matrix wraps itself around a muscular handle, proportioned with fortitude. The RISE design expression is made to seize the throne, exuding power while inviting owners to bask in gleaming spectacular light and striking silhouettes. RISE will be available in late 2018. The kitchen suite of appliances pairs connected technology with provocative design to create a full consumer experience. Product highlights include: INTRODUCING COLUMNS BY JENNAIR New JennAir Column Refrigerators redefine luxury refrigeration, opening consumers' eyes to obsessive craftsmanship and beauty. With unmistakably provocative design, consumers and designers can sink their teeth into something substantial, and in more than 300 customizable combinations. Key design features include: • Daring Obsidian Interior: Inspired by the beauty of volcanic glass, this industry-exclusive finish erupts with reflective, high-contrast style, allowing fine foods and beverages to emerge vibrantly. • Ecliptic Lighting: Unlike the dark spots of dated puck lighting, more than 650 LED lights frame and fill each column, coming alive with the touch of a button. • Trinity Cooling: Revel in the trinity of food preservation: three zones, three precision sensors, calibrated every second and fortified by an exposed air tower that conquers humidity levels and customizes the temperature of each zone. • Frictionless Connectivity: Whether an open door, a power outage, or a required filter change, consumers can connect via WiFi for real-time notifications and to control columns remotely. Tap and swipe on iOS and Android devices, or use voice commands with Amazon Alexa or Google Home for a fluid, frictionless experience. • Seamless Details: With a stealth flush door, columns are hidden until opened. The industry-first Obsidian hinge and concealed details melt into volcanic surroundings. • Durable Yet Flexible Solid Glass and Metal: Gone are the days of cheap plastic in luxury—all-metal bin and shelf frames, thick solid glass, and a force field to prevent spillovers define columns. Every drawer can adapt to needs on demand, whether marinating a steak or storing a charcuterie tray. • Rotter System and Badass Bracket: With site-tailored Rotter system shims and badass brackets, JennAir has reimagined the entire columns installation process, which means no flimsy leveling legs that break under a column's weight and no door alignment issues. The badass bracket keeps columns in their place. PROGRESS IGNITES IN PROFESSIONAL-STYLE RANGES AND RANGETOPS Across RISE, the JennAir suite of cooktops and ranges allows consumers to bend fire to their will through endless customization opportunities, frictionless connectivity, and unconstrained cooking experiences marked by daring, undeniable details. Brushed brass collars the bladed knobs, featuring a fluid reflection backlit by a halo of light. Seamless handles are finished with a discreet, diamond-faceted texture. The crowning glory—brass burner caps—can be added or removed to enhance the masterpiece. Additional key features include:

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