RETAILOBSERVER.COM DECEMBER 2018
4
Eliana Barriga
eliana@retailobserver.com
Share the love—start giving!
DECEMBER 2018, VOLUME 29, ISSUE 12
CELEBRATING OUR 29
TH
YEAR
AS THE RETAIL OBSERVER
PUBLISHER/MANAGING EDITOR
E LIANA BARRIGA
DIRECTOR OF SALES AND MARKETING
MOE LASTFOGEL
ART DIRECTOR
TERRY PRICE
CONTRIBUTING WRITERS
CHAD FISCHER
JOE HIGGINS
MISSY HODGES
THOMAS KISSANE
DON PIERSON
JOHN TSCHOHL
LIBBY WAGNER
DAVE WORKMAN
DEADLINE FOR FEB. 2019 ISSUE:
JANUARY 1, 2019
THE RETAIL OBSERVER
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THE RETAIL
L
iving is giving, and people love to give because it feels good. Giving is an act
of selflessness and dedication to the greater good. Basically—giving makes
people happy!
For many, giving has become not only a mission, but a family holiday tradition.
Giving is a way to reconnect with our inner selves. By helping others, our perspective
shifts and fills us with an abundant source of gratitude. Giving back is a wonderful
practice that delivers joy to the giver—and benefit to the receiver. Giving back is a
commitment I wish for my family to adopt and continue to pass down for generations
to come.
Through the transformative gift of giving, we also learn how to receive. It is important
to let others do things for you. Sometimes receiving can be awkward or uncomfortable.
Some people have a much easier time giving than receiving. A dear friend taught me
how to receive. When I would deflect a compliment, he would say "Excuse me, but in
my country we say 'thank you' when complimented." So, maybe it's as good a time as
any to open up to receive.
Many people use organizations like The Giving Pledge (www.givingpledge.org) or
The Giving Circle (givingcirclesfund.org)—a form of participatory philanthropy where
groups of individuals donate their own money or time to a pooled fund and decide
together where to donate to community projects. Giving circles can be small and
informal, with a few people pooling their money and giving it to a chosen local charity
or family in need; making charitable giving more rewarding and fun.
Jason Marsh and Jill Suttie of the Greater Good Science Center, believe, "When
we give to others, we don't only make them feel closer to us; we also feel closer to
them." Being generous and kind encourages us to perceive others in a more positive
light and fosters a sense of community, a feeling of interconnectedness.
So, no matter if you have a lot or not very much; there is always someone who is
more in need than you. Always try to give, even if it is just a little, especially this holiday
season.
THE
GIVING
SEASON
Elle's View As I See It
