106 { THE SOMM JOURNAL } DECEMBER/JANUARY 2018/2019
{
label debut u b e d b de
}
THE H T HOUSE S U O E HO OF OF O SUNTORY O U S N Y R TOR is introducing two new spirits
to its portfolio—and they aren't whisky. Founded by Shinjiro
Torii in 1899, the legendary producer that established
Japan's first malt whisky distillery is now releasing Roku Gin
and Haku Vodka.
What may seem like strange bedfellows to casual observ
-
ers are actually part of the country's rich craft-distillate leg-
acy, whose practitioners are known for conjuring the muses
of native ingredients and worldly imagination. "There's no
mystery in Japanese philosophy—they look at the whole
world for inspiration," says Johnnie Mundell, Brand Ambas
-
sador of Japanese Spirits for Beam Suntory.
PHOTO:
DEVIN
BERKO
PHOTO
COURTESY
OF
BEAM
SUNTORY
The Land of the
Rising Shun
The House of
Suntory recently
introduced Roku Gin
and Haku Vodka to
its portfolio.
THE HOUSE OF SUNTORY
RELEASES TWO NEW EXPRESSIONS:
A VODKA AND A GIN
by Kyle Billings
A bartender prepares a cocktail at the House of Suntory's L.A.
launch party for the brand's new vodka and gin expressions.
