vertically-integrated
vanilla supply chain
visit us at
booth 2651
vanilla farming
From the field to the bottle
Rodelle is a proud partner of
Sahanala - an employee-owned
cooperative that gives 100% of
profits back to farmer-owners.
agronomy support
Sustainable vanilla extracts
A core aspect of Rodelle's program
with Sahanala is agricultural
education and promoting farming
best practices.
Traceability
In partnership with the
farmer's co-op Sahanala
Rodelle has removed links in the
traditional vanilla supply chain to
produce a Farmer-focused and
vertically-integrated system.
learn more about farmer-focused vanilla
rodellekitchen.com
Find Rodelle on
rodelle.co/SFA19
Veganism Blossoms
Meatless Mondays are extending
to every day of the week for many
consumers. With a 600 percent
increase in people identifying as
vegans in the U.S. in the last three
years, according to GlobalData, the
plant-based food market is expect-
ed to reach $5.2 billion worldwide
by 2020, according to Innova
Market Insights.
The top five grocery chains
meeting the needs of meatless
eaters are Vons, Publix Super
Markets, Sprouts Farmers Market,
Kroger, and Whole Foods Market,
according to inMarket.
Kristal Howard, spokesper-
son for Kroger, says, "Across the
industry, there's an uptick in plant-
based foods being commercial-
ized and entering the market,
and we're seeing more customers
look for plant-based alternatives
in multiple categories, including
meat and dairy, so we're opening
up more shelf space."
The trend is influencing how
Kroger approaches new product
development as well. Simple Truth,
Kroger's exclusive natural, organ-
ic, and free-from brand, has intro-
duced new plant-based products,
including coconut milk, coconut
milk creamer, and meatless patties,
and has begun offering Beyond
Meat's Beyond Burger last summer,
and Beyond Sausage this fall.
PHOTO: BEYOND MEAT
WINTER 2019 19
Winter Fancy Food Show Booth 2651