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RETAILOBSERVER.COM JANUARY 2019 50 B U Y I N G G R O U P N E W S H ome Technology Specialists Nationwide, the custom integration division of Nationwide Marketing Group, this week announced a group-exclusive program with Metra Home Theater Group, available to members of HTSN and Nationwide. The partnership brings to bear Metra Home Theater Group's easy ordering portal, as well as the logistics capabilities of its six US warehouses. Metra Home Theater Group enters the partnership with a rich history, having designed, engineered and produced the most innovative products in their industry for over 70 years. MHTG built their stellar reputation having been first-to-market with HDMI solutions that deliver higher resolutions and bandwidths at record-setting lengths. The MHTG family of brands includes Ethereal Home Theater, Helios and Spyclops Surveillance Systems. Hank Alexander, Director of HTSN, shared his excitement about the new partnership: "As HTSN continues to grow our dealer base, we look for easy-to-use solutions, ease of ordering and great brands, and Metra Home Theater fills all those needs. With MHTG's diverse product line, Nationwide retailers and HTSN custom installers will have easy access to solutions for their sales and installations. We look forward to a great partnership with Metra." The excitement at Metra Home Theater Group is equally high, as was expressed by MHTG General Manager Jessy Crabb: "We've built our reputation on providing reliable high-tech products to connect home theater and audio systems of every budget. From retail solutions designed to get attention in your store, to installer-friendly products engineered by and for custom integrators, Metra Home Theater Group is now excited to offer our products to the members of HTSN and Nationwide." The immediate launch of the partnership will benefit the group's members during the busy holiday season. In addition to the easy ordering system and fast product delivery, Metra Home Theater Group brings a high level of support to Nationwide and HTSN members. Jason Lundell, Metra Home Theater Group Southeast Regional Sales Manager, shared, "This is a win-win partnership for Nationwide and MHTG. Metra has been known as The Installer's Choice ® for more than 70 years. Headquartered in Florida, our customer service and knowledgeable tech support are unmatched. When integrators and retailers purchase our products, they know they're giving their customers the best value for performance and technology from a manufacturer that stands behind their products." HTSN's Alexander added, "In addition to creating such reliable devices, our dealers will certainly benefit from Metra Home Theater Group's lifetime support and award-winning service. The fact that a call to MHTG tech support is a direct hotline to the same people who designed the products means access to the right answers very quickly, from support needs to assistance with pre-sale system design questions." Metra Home Theater Group will debut at Nationwide PrimeTime when the industry's largest trade show for Independents returns to the Venetian | Palazzo and Sands Expo Center in February. Registration for PrimeTime is now open—please visit www.nationwideprimetime.com. About Nationwide Marketing Group—Nationwide Marketing Group works on behalf of thousands of independent retailers, rent-to-own dealers, and custom installers to help them grow their businesses and thrive on their own terms. With over 5,500 members operating more than 14,000 store fronts, Nationwide Marketing Group is the largest buying, marketing, and business support organization of its kind with members representing billions in combined annual sales within the major appliance, furniture, bedding, electronics and specialty electronics industries. For nearly 50 years, the organization has remained committed to the independent channel by empowering members with the scale, sophistication, and efficiencies they need to compete–along with providing unmatched business intelligence, tools, and resources to help them win in an ever-changing business environment. Learn more at www.nationwidegroup.org About Metra Home Theater Group ® —Metra Home Theater Group (MHTG), a pioneer in HDMI ® cable technology, is a division of Metra Electronics ® , the world leader and "The Installer's Choice" ® for vehicle installation kits and car audio accessories for more than 70 years. Headquartered in Florida, MHTG's brands include Ethereal Home Theater ® , Helios ® and Spyclops Surveillance Systems ® . Metra's strong commitment to research and investment in the development of cutting- edge solutions has enabled a history of providing first-to-market solutions for HDMI cables and electronics. Its Velox Active HDMI 30 Meter Cable was recognized as the Top Long-Run Copper HDMI Cable at the 2017 CEDIA Expo. Connect with Metra Home Theater Group on Facebook, Twitter, Instagram or LinkedIn. For ordering information and pricing, visit Metra Home Theater Group online at www.MetraHomeTheater.com or call 866.839.9187. RO HTSN AND METRA HOME THEATER GROUP ANNOUNCE EXCLUSIVE PARTNERSHIP Easy ordering, fast delivery, and unmatched support highlight member benefits