RETAILOBSERVER.COM MARCH 2019
60
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f a retail store is composed of many parts (business office, showroom,
warehouse, delivery), why shouldn't its digital identity have multiple
parts for different functions, too?
For BrandSource members, it does! Alta and LINQ are the two
halves of a digital website and product management solution that
offers our group members the digital front and back office platforms
that are essential for success in the digital marketplace.
Think of them as partners: LINQ is the back office that manages
operations, promotions and catalog data; and Alta is the digital
storefront that pulls customers into your business.
B U Y I N G G R O U P N E W S
AVB-BRANDSOURCE
DEVELOPS CUTTING-EDGE
ALTA AND LINQ
DIGITAL PLATFORMS
