Retail Observer

August 2019

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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Page 35 of 67

RETAILOBSERVER.COM AUGUST 2019 36 F ounded in 1919 by Sam Plesser, Plesser's is now one of the country's oldest independent appliance stores. Always a family-run business, current owners Marc and Al Howard, third-generation appliance men, follow the same credo that Sam Plesser established back at the beginning of the 20th century… "Let the customer do business with the boss, treat the customer with respect and offer the customer the best price and service available." Not only does Plesser's serve retail and Internet customers on the local and national levels, they also have a dedicated Trade and Builder Division headed by Beth Howard Price. Plesser's proficiency, expertise and cost efficiency are unsurpassed. From initial consultation and planning, through specification, pricing and delivery, more builders, contractors, designers and others in the trade community engage their services to meet their major appliance needs while exceeding their overall project expectations. The answer is simple. The best brands, competitive pricing, reliable delivery and outstanding customer service. Plesser's remains true to its roots when it comes to serving the people who utilize their Babylon and Southampton locations. "We have a loyal and dedicated local consumer base that has been shopping in our retail store for generation after generation, and we will always cherish this relationship," says Marc Howard, Plesser's president. "We still enjoy all the little things that a local retailer needs to do. We are very community oriented. With this commitment to community in mind, Plesser's Charity Foundation Inc. was founded. PCF Inc., a 501 (C) 3 charity, is dedicated to making a difference in as many ways as possible. Plesser's helps support local charities on Long Island as well as nationwide. Since its inception, PCF has held golf outings, wine and cheese benefits and other events in support of local and nationwide charities. This summer, Plesser's 3rd Annual Charity Golf Outing recipient is Fiver Children's Foundation. To celebrate their 100th year milestone, Plesser's will be giving away a prize each month to a lucky winner. By entering the monthly prize drawing, you will automatically be entered to win the year-long grand prize of a fully equipped move-in-ready, mobile Tiny House valued at $ 65,000. In addition to this biggest giveaway and celebration of their 100th anniversary, 2019 also unveils a massive renovation and expansion of the new state-of-the-art Babylon showroom. There will be several grand reopening events that will include huge promotions to commemorate this special and monumental occasion for the company. Plesser's is affiliated with both the Inter-County Appliance Co-Op and NECO Nationwide Buying Group. More than 500 member stores throughout the country and a combined $10 billion in nationwide buying power allow Plesser's to price- compete with the so-called super stores, chain stores and other retailers. Five fully stocked centrally located warehouses afford a myriad of delivery options for Plesser's local customers and online buyers. This unique combination of unsurpassed nationwide buying power and neighborhood service is what sets Plesser's apart from the competition and is one of the many things that makes Plesser's the unique store it is today. RO Plesser's Appliances Celebrates 100 Successful Years

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