Alcohol-free beverages belly
up to the bar as consumers
practice mindful drinking.
BY NICOLE POTENZA DENIS
R
einvented new concoctions are doing
more than just hydrating. Fueled by
millennials and Gen Z, adult spar-
kling sodas with sophisticated and cocktail-
inspired flavors, aromatic drinks made with
bitters and kombucha that aid in digestion,
and waters that taste like wine, are becoming
the center of attention at parties, selling out at
retail stores, and headlining at mocktail bars
around the country with their flavor-forward
makeups.
PHOTOS: MARK FERRI; FOOD STYLING: LESLIE ORLANDINI;
PROPS STYLING: FRANCINE MATALON–DEGNI
The
Next Round
Hella Cocktail Co., Bitters & Soda Spritz Aromatic
FALL 2019 47
