Animal Health Solutions

32 | Covetrus ph: 855.724.3461 | fx: 888.329.3861 | northamerica.covetrus.com These initiatives raise awareness around a major animal health or welfare issue. When you associate your open house with one of them, you'll be championing a cause that your entire community can rally around. Make your open house even more educational: Tie it to a national pet health initiative. January • National Train Your Dog Month • Walk Your Pet Month February • National Pet Dental Health Month • Responsible Pet Owners Month March • Poison Prevention Week (third full week of March starting on Sunday) • National Agriculture Day (March 19, 2019) April • ASPCA's Prevention of Cruelty to Animals Month • American Red Cross's Pet First Aid Awareness Month • Prevention of Lyme Disease in Dogs Month • National Heartworm Awareness Month May • National Pet Week (first full week of May starting on Sunday) • National Animal Disaster Preparedness Day (second Saturday in May) June • American Humane's Adopt-a-Cat Month • ASPCA's Adopt a Shelter Cat Month July • Adopt a Rescued Rabbit Month • Pet Fire Safety Day • National Mutt Day August • International Assistance Dog Week (first full week of August starting on Sunday) • National Check the Chip Day • National Bring Your Cat to the Vet Day September • Responsible Dog Ownership Month • National Deaf Dog Awareness Week (last full week of September starting on Sunday) October • ASPCA's Adopt a Shelter Dog Month • National Walk Your Dog Week November • ASPCA's Adopt a Senior Pet Month • National Pet Cancer Awareness Month • National Pet Diabetes Month • National Animal Shelter Appreciation Week (first full week of November starting on Sunday) December • National Mutt Day • National Day of the Horse You've had a successful open house—now what? Here are three ways to help ensure visitors will want to return again and again: 1. Maintain a comfortable environment: Create a safe and calm space when they first enter. Consider separate waiting rooms for dogs and cats. Subtle lighting and low volume help promote a calming atmosphere. 2. Promote wellness: Offer an annual preventive care program for a set fee that can be paid in a lump sum or monthly. Consider including such comprehensive services as flea and heartworm treatment, dental care, routine vaccinations—and discounted rates on grooming, boarding, and/or sale items. 3. Create a loyalty program: Improve patient compliance and reward pet owners for taking great care of their pets. Get started at petlocity.net. Keep them coming back. Reach out to your Covetrus representative and get ready to succeed with your open house. Questions? Sponsor a fundraiser Another way to promote your open house is to raise money for animal charities such as your local Humane Society, ASPCA, or veterans organizations like PetsForVets.com and K9sforWarriors.com. It's a great way to demonstrate that your open house isn't all about you—but the pets and owners you serve. Sponsor a fundraiser Another way to promote your open house is to raise money for animal charities such as your local Humane Society, ASPCA, or veterans organizations like PetsForVets.com and K9sforWarriors.com. It's a great way to demonstrate that your open house isn't all about you—but the pets and owners you serve.

• Cover