Animal Health Solutions

Q3 2019

Animal Health Solution - a Covetrus magazine for veterinary professionals

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30 | Covetrus ph: 855.724.3461 | fx: 888.329.3861 | northamerica.covetrus.com Why have an open house? It's your opportunity to invite an entire community of pet owners to see why you're the best choice for them. Here are just some of the benefits of opening your door: • Teach your community: An open house can showcase your veterinary practice as the center for pet health and education. You can offer free health screenings and highlight the importance of regular vaccinations, wellness exams, and more. • Attract new customers: Pet owners can take a no-obligation look at your practice and staff to see if there's a good fit. This is your opportunity to shine! Even better, you'll be taking advantage of one of the most powerful advertising tools: word-of- mouth. New visitors can share their open house experience with other pet owners. • Introduce staff members: Customers can get in the habit of visiting only their "favorite" veterinarians and other care givers. Introduce customers to everyone on your staff and watch employee calendars fill with more appointments. For new vets just starting out, this can be a great way to help build a patient base. • Showcase your practice: If you have new facilities, services, or equipment, an open house is the perfect venue for introducing them to current and prospective customers. Are you offering a new vaccine? Did you just acquire new lab equipment? Have you expanded your boarding services? These are just a few examples of the "news" you can share with open house visitors. The benefits of the big event An open opportunity Build your practice with an open house

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