Retail Observer

November 2019

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM NOVEMBER 2019 16 CAFÉ UNVEILS THE FIRST LINE OF GLASS FINISH APPLIANCES IN ITS CLASS Modern glass collection blends contemporary style with cooking performance CAFÉ debuted its Modern Glass Collection of appliances that feature unique glass fronts with richly lustered platinum underneath, pocket handles and stainless-steel accents. The first-of-its-kind finish breaks the traditional mold by disrupting the sea of stainless appliance offerings and embracing a shift toward urban design. Following last year's launch of a customizable professional collection of matte finishes, the CAFÉ Modern Glass Collection is the latest line from the brand that allows consumers to choose distinct appliances to match their style and tastes. "The Modern Glass Collection is inspired by the 33% of our target audience who lean toward a contemporary design style – from simple, clean lines to slab countertops to handleless cabinets," said Wayne Davis, senior brand director. "We created this collection to fill a gap in the modern design craze by offering consumers appliances to both highlight their style and blend into their existing décor." The launch includes a new product – the Four-Door Refrigerator, which boasts copper trim detailing and an LED wall that emits beautiful, soft lighting, illuminating food in the back of the refrigerator to reduce waste. "In addition to design, the refrigerator also offers best-in- class performance features, including the adjustable temperature drawer with five refrigeration settings, including soft freeze, and a humidity control system with two distinct bins that provide the right conditions for leafy green vegetables and fruits," said Tim Ellis, senior merchandising manager for refrigeration. The refrigerator also features hands-free autofill that uses sensor technology to fill containers with fresh, filtered water, an intuitive control panel with a touch screen, and a flatbread freezer tray for gourmet pizzas and flatbreads. NOVEMBER I N D U S T RY [ N E W S ]

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