Retail Observer

December 2019

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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Page 9 of 67

RETAILOBSERVER.COM DECEMBER 2019 10 C elebrating its seventh annual edition, the largest fair to date welcomed more than 175 exhibiting brands and over 13,500 top-tier residential and commercial architects, interior designers, builders, developers, set decorators, targeted consumers and press to the picturesque indoor/outdoor modern design exhibition. In addition to the products on display, 65 thought leaders and tastemakers shared their expertise, discussing a variety of design and architecture-related topics with a robust educational programming schedule. "We are pleased that the WestEdge platform continues to expand both with new brands participating and growing attendance. The support from the design community both in Los Angeles and beyond encourages us to push the event to new levels each year," says Co-Founder Megan Reilly. Kicking off the weekend festivities, the fair's Opening Night Party, presented by Pacific Sales Kitchen & Home, benefitted A Sense of Home, whose mission is to prevent homelessness by creating first-ever homes for youth aging out of foster care with donated furniture and home goods. More than 2,500 guests celebrated the evening which included a silent auction in partnership with WestEdge sponsor Lamps Plus and interior designer Lori Dennis. Guests enjoyed a lively evening while getting a sneak peek at the fair. Partygoers mingled among participating exhibitors while enjoying cocktails, bites, entertainment and shopping throughout the venue, including the Outdoor Lounge furnished by Living Spaces. Music for the evening was presented by DJ Matthew Rubino, and the evening's hospitality sponsors included Bauhaus Built, Corian, Hangar 1 Vodka, Lamps Plus and Woodford Reserve. westedge 2019

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