Equine & Livestock Product & Promotions Guide

July 2020

Animal Health Solution - a Henry Schein Animal Health magazine for veterinary professionals

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6 Covetrus | 855.724.3461 | northamerica.covetrus.com The power of group purchasing organizations for veterinary practices Leveraging group purchasing organizations can earn veterinarians a powerful seat at the buying table, especially for single and small-group owner practices. Think of it like a David and Goliath kind of situation. Group purchasing organizations for veterinarians PSIvet is a veterinary GPO for members to purchase veterinary supplies at discounted prices and access education and technology solutions for practice efficiency. What is a group purchasing organization? A study by The Hackett Group defines a GPO as "an entity that is created to leverage the purchasing power of a group of businesses in order to obtain discounts from suppliers based on the collective buying power of its members." In simpler terms, a GPO is an organization that pools the buying power of its individual members to help get group pricing on products and services. GPOs also provide benefits to the suppliers that members purchase from, like an expanded market, access to industry insights and ability to build better buyer relationships.

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