NOVEMBER 2020 RETAILOBSERVER.COM
9
IFA 2020 IFA 2020
SPECIA L EDITION
• Underpinned by tight health and safety rules,
IFA 2020 special edition connects brands with
media, retailers and the public
• Huge interest by exhibitors in next year's
IFA, with more than 60% of exhibition space
already booked for IFA 2021
• IFA expands into photography in cooperation
with Berlin photo week
A Hybrid Experience Puts the
Tech Industry Back on Track
