Retail Observer

December 2020

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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DECEMBER 2020 RETAILOBSERVER.COM 9 VIRTUAL EXPERIENCE EXCEEDS EXPECTATIONS T H O U S A N D S L O G O N F O R T H E C U S T O M I N T E G R A T I O N I N D U S T R Y ' S F I R S T V I R T U A L - O N LY T R A D E S H O W D E T E R M I N E D B Y F E A T U R E C O N T E N T . H I G H R E G I S T R A N T N U M B E R S A N D R E T E N T I O N R A T E S P R O V E D I G I T A L T R A D E S H O W M O D E L A S U C C E S S . C EDIA Expo, the premier trade event for the intelligently built environment, propelled the industry forward with one of the first completely virtual trade shows for the custom integration and design communities. Held September 15-17, 2020, 7,600 trade professionals came together to connect and discuss topics facing the industry in 2020 and 2021. With 110 virtual exhibitors, 80 CEDIA education courses, 18 TechTalk panel discussions, 4 keynotes, networking opportunities and more, the CEDIA Expo Virtual Experience re-established connections and was the event where new products were launched into the CI channel.

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