Equine & Livestock

The Covetrus Prescription Management Platform has revolutionized my ability to engage my clients and grow revenues without having to work longer hours — more than any other new system I've implemented. Dr. Liz Maloney, Owner, Equine Therapies How one equine practice found the inside track to revenue growth Equine Therapies, a single-vet practice in Franklin, MA, led by Dr. Liz Maloney, provides ambulatory, concierge-style care focused on Sports Medicine. While managing over 2,000 active clients spread throughout New England, Dr. Maloney has learned the importance of efficient, cost-effective planning before heading out to the barns each day to see her patients. Dr. Maloney's day begins with stocking the truck – a complex set of calculations about medications and over-the-counter products she may or may not administer that day or week. Due to size and expiration date limitations, a pharmacy on wheels can quickly become a rolling risk of narrow selection and eaten costs. In these times most owners are shopping online where retailers may offer lower prices, but are unable to provide verifications of manufacturer standards, storage, and shipping protocols even for common medications like Equioxx® and Adequan®. According to Dr. Maloney, this adds risk to practices, patients, and ultimately horse owners. In her experience, Dr. Maloney has found a mutual sense of trust between doctor and client goes a long way toward guaranteeing horses the safest and best care possible. That shared responsibility also helps to ensure an equine practice can be most effective – and remain profitable – while out in the field. To build on this trust, Dr. Maloney found a solution that offers her clients convenient access to safer, competitively priced medications through her practice's own branded online pharmacy. Instead of replacing off-the-truck sales, Dr. Maloney's online solution has led to overall growth in product revenues, significant reductions in overhead costs (including accounts receivable), and fewer fax requests from third-party retailers. Now instead of writing prescriptions, she guides her clients to her own trusted online pharmacy. The Challenges A Safe, Convenient Solution Equine Therapies' Highlights of 2019 vs 2018 YOY TOTAL CLINIC REVENUE YOY TOTAL PRODUCT SALES YOY COMPOUNDED MEDICATION SALES YOY OTC PRODUCT SALES +10% +18% +34% +28%* (Platform-only) (through Platform) "We didn't know how much money we were losing." *excludes Ulcergard

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