Equine & Livestock Product & Promotions Guide

March 2021

Animal Health Solution - a Henry Schein Animal Health magazine for veterinary professionals

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4 Covetrus | 855.724.3461 | northamerica.covetrus.com How launching an e-commerce website can grow your mobile practice Consumers are no longer tethered to desktops, but instead can peruse the internet from laptops, tablets, and their phones. So, just like your mobile veterinary practice can serve clients from anywhere you choose, those clients, and potential new ones, are looking for relevant information from all over. How e-commerce can grow a mobile practice A website is essential for any business in 2021. Learn how adding an e-commerce side to your mobile veterinary practice's website can help accelerate growth. Benefits of having a website: • Websites help build trust and credibility: Over 50 percent of consumers look at a company's website to learn more about them. Your website can start the relationship with your prospect by providing them with the information they want. • Learn more about your leads: By monitoring your website analytics, you can learn valuable insights on your clients and leads. Analyzing their behavior on your website can point to what kind of information a lead wants. • Educate your visitors: Your website is the primary source of information for your business. Pet owners who are searching for a veterinary practice may want to know: – What services you provide and your clinic specialization – Your location and contact information – Hours of operation and service area – Information on your team – Testimonials from other clients For mobile veterinary practices, a strong online presence is critical for growth and adding an e-commerce side can help to bolster growth significantly.

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