RETAILOBSERVER.COM JUNE 2021
4
Eliana Barriga
eliana@retailobserver.com
Embrace the possibilities!
JUNE 2021, VOLUME 32, ISSUE 6
CELEBRATING OUR 32
ST
YEAR
AS THE RETAIL OBSERVER
PUBLISHER/MANAGING EDITOR
E LIANA BARRIGA
DIRECTOR OF SALES AND MARKETING
MOE LASTFOGEL
ART DIRECTOR
TERRY PRICE
CONTRIBUTING WRITERS
JENNIFER DANKO
CHRISTINA KRAKER
JOHN LAING
RICH LINDBLOM
STEVEN MORRIS
JOHN O'HALLORAN
STEPHEN PACZKOWSKI
JEFF ROSE
JOHN TSCHOHL
ALAN WOLF
RALPH E. WOLFF
DEADLINE FOR AUGUST 2021 ISSUE:
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THE RETAIL
W
hy do some of us find dealing with change such a challenge?
I think it is just simply human nature. Change often knocks us off
balance and sends a signal to our brain to start adjusting.
Sometimes these adjustments feel uncomfortable, especially if major
changes occur over long periods of time. Because our brain expects things
to stay the same, we easily begin to judge change as a negative thing.
However, as you look at the world around, you'll notice that things are
constantly moving and continually changing everywhere! We live in a
world of perpetual change. The Greek philosopher Heraclitus coined it
perfectly, "The only constant in life is change."
What if we started looking at things differently? What if we lived in a
state of understanding that things will and do change, and then begin to
trust the process that we can and will adjust as we need to? Instead of
looking at change as extremely stressful and doing everything possible
to avoid it (you know who you are), start by looking at change as a
welcome part of your day-to-day life and embrace it. Eventually we might
even get to the point where we look forward to it!
The good news is science tells us that we can do just that! We can
reprogram our brain and belief systems so that the adjustments that
change brings no longer need to cause us undue stress. This is a good
skill to have these days, with the rapidly changing current events that are
happening in our world today. We need to keep our stress levels low
and stable as we raise our joy levels up!
So, next time you're faced with change, instead of freaking out–trying
to maintain and keep things the same, try embracing it and ask yourself
"how can I adjust my reaction and benefit from this change?" Start by
reimagining a positive outcome, and then actually take steps that move
you in a new and different direction. You know, sometimes it's just ok to
end a chapter in life and start a fresh one. Trust yourself to allow change
to be the catalyst for something new and wonderful in your life.
CHANGE:
THE ONLY
CONSTANT IN LIFE
Elle's View As I See It