SEPTEMBER 2021 RETAILOBSERVER.COM
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brand's commitment to innovation and designing products that
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INNOVATION STUDIO BY GE PROFILE
BRINGS PIZZOVATION TO THE KITCHEN
WITH ITS FIRST APPLIANCE
NewTrattoria pizza oven makes cooking pizza at
home faster and easier than ever before
The Innovation Studio by GE Profile announced the Trattoria
Pizza Oven, a revolutionary home appliance that enables
consumers to create restaurant-caliber pizza with technology
built into a conventional range. By integrating cutting-edge
precision algorithms and the Innovation Studio engineers'
passion for pizza, the Trattoria Pizza Oven heats twice as fast as
a pizza steel, giving consumers the pizza they love in half the time.
"The vision of the Innovation Studio by GE Profile is to push the
boundaries of technology to solve everyday challenges with
groundbreaking technology. The GE Profile's Innovation Studio
Trattoria Pizza Oven is the first in a series of products that will
expand the way users think about the capabilities of the
appliances in their home, facilitating delicious pizza at home,
every time," said Bridget McCauley, brand development senior
manager, GE Profile. "Pizza is a natural starting place for our new
line of appliances, as 93% of Americans consume pizza every
month and 13% eat pizza daily."
The Trattoria Pizza Oven brings a host of features for the
dedicated pizza lover, including:
• The secret sauce is a proprietary aluminum alloy Built-In Rapid
Crisping Plate and a Broil Amplifier capable of creating
temperatures up to 550° F for a scrumptious charred pizza crust
in a matter of minutes.
• The Trattoria Pizza Oven pizza surface heats up far quicker than
other pizza accessories like pizza stones that can take close to
an hour to preheat, all while requiring just minutes to recover
between pizzas.
• Four different bake modes (Artisan, New York, Frozen and Pan)
designed by a pizza-passionate engineer who believed at-home
pizza chefs deserved better, and all perfected by food scientists
who formulated the cooking algorithms.