Retail Observer

September 2021

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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Page 27 of 67

RETAILOBSERVER.COM SEPTEMBER 2021 28 S ince its inception in 2009, Memphis Wood Fire Grills (Bloomington, MN) has remained at the forefront of innovation in the engineering and design of high-end pellet grills. Memphis brought wood fire grilling to a new level by combining the great flavor of wood fire cooking with its exclusive one-touch Intelligent Temperature Control and the ease and versatility of a premier indoor kitchen. In addition to being the first manufacturer of a high-end stainless steel pellet grill; Memphis was one of the first manufacturers to introduce built-ins into the pellet grill category. Today, with the release of its new, patented IntelliBurn Technology™, Memphis heats up the pellet market yet again by equipping their award- winning grills with game-changing efficiencies and convenient, user-friendly features. IntelliBurn Technology utilizes a secondary combustion system to provide their new carts and built-ins with a variety of efficiencies, starting with a clean burn, pellet conservation and extended cooking time with each hopper load. For grillers, this means cost savings, convenience, and a reduction in maintenance. But the advantages don't stop there. A combustion blower allows for variable speed and improved static pressure, which translate to better grilling consistency and unparalleled temperature control. A DC motor provides higher starting torque, quicker starting and stopping times and variable speeds, which help to ensure more accurate pellet delivery and more precise temperature control. All Memphis pellet grills already offer the unique ability to perform low and slow smoking, convection baking and searing at temps up to 700°, but the new sleek and durable stainless-steel carts and built-ins now boast these cooking features with the efficiencies listed above and a boatload of user-friendly amenities such as an ergonomically located full-touch, 7-inch screen controller, multiple meat probes, pre-programmed grilling routines, Bluetooth Wi-Fi app setup, interior lights and more. The new features allow the griller to monitor temps for up to three different foods and get notifications when each one reaches their desired temp. A pre- programmed grill cleaning routine saves time on cleanup and grill maintenance. Sliding top shelves offer extended workspace and extra storage. Two interior lights under the hood improve visibility during evening grilling. To check meat temperature, find recipes, track the history of a cook, or receive notifications when the grill reaches its desired temperature, the Memphis app pairs with the grill's Wi-Fi capability. To complement the grill's interior features is a grill body built for durability and longevity. Each Memphis grill has double wall, 304 stainless steel construction for superior durability. With temperatures ranging up to 700 degrees or more, "the grills can sear better than any other pellet grill available on the market today," says General Manager, Sharla Wagy. "A Memphis grill provides all the versatility in one outdoor cooking appliance you will ever need to smoke, sear, roast, bake and grill." Memphis ensures the quality of their products by designing, engineering, and testing the grills in Bloomington, Minnesota, and they have been widely recognized and awarded by multiple BBQ experts and websites. As the pellet grill market continues to grow, so has the popularity and investment in outdoor kitchens. Memphis' line of built-in products remains in high demand, as does their coordinating, stainless steel doors and drawers. They also offer premium wood pellets and a variety of grilling accessories, including three new ones that will be available this year—a cast iron skillet, a 3-piece pizza stone/rack/cutter, and a BBQ utensil set. With the rapid growth in the pellet grill market, Memphis is committed to growing and diversifying its dealer network. It offers many dealer programs, incentives, and product learning opportunities, with the goal of finding, training, and supporting quality specialty dealers to expand consumer reach. Well-informed dealers are especially important because people want to see and experience the grills from someone who knows the product. If you are interested in becoming a Memphis dealer, visit their website at or call 1-888-883-2260. M A N U F A C T U R E R [ N O T E S ] MEMPHIS WOOD FIRE GRILLS CONTINUES TO REDEFINE WOOD PELLET GRILLING New IntelliBurn Technology™: The most efficient and clean burn available in wood fire grilling today RO

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