OCTOBER 2021 RETAILOBSERVER.COM
9
NATIONWIDE
MARKETING GROUP:
50
YEARS
UNITED
"We got a call from a gentleman named Lee Guttman, who said he was getting together
a number of retailers and asked if we would like to come and talk about forming a type of
buying group. We did, and from that call, seven of us joined together to found NTAA –
Nationwide TV & Appliance Associates – the precursor to Nationwide Marketing Group."
– Robert Weisner, co-owner, Kelly's TV & Appliance Superstore, and former Nationwide
Marketing Group president (2011-2015)
N
ationwide Marketing Group, the largest buying, marketing and business support
organization of its kind, celebrated its 50th anniversary at its bi-annual PrimeTime
convention in Nashville this past August. The organization was formed by a group
of independent retailers who made it their mission to help each other succeed. Today, with
more than 5,000 members operating some 14,000 storefronts, those values continue, as
Nationwide remains committed to the independent channel, empowering members with
the tools and resources required to win in an ever-changing business environment.
Fifty years ago, though, it was just an idea.
