Retail Observer

RETAILOBSERVER.COM MAY 2023 18 NETTUNO CULINARY LINE • Nettuno will be a new, sleek and elegant finish on all products in the line, including a speed oven, steam oven, 30" trim kit, 24" and 30" warming drawers, 24" convection oven, 30" self-cleaning oven, built-in coffee system, and select wine coolers. COLLABORATIONS • Peanuts FAB10: Available at authorized SMEG dealers nationwide now, the launch comes two years after the success of the limited- edition refrigerator that celebrated the 70th anniversary of Peanuts. For the second time, the Peanuts characters, beloved around the world by adults and children alike and known for their indelible mark on popular culture, are the primary feature of SMEG's iconic FAB refrigerator, an emblem of style and design. • Veuve Clicquot: Features two uniquely customized versions of SMEG's retro-inspired FAB10 and FAB28 in Veuve Clicquot's signature yellow hue that embodies the spirit of both brands. The Veuve Clicquot models are currently exclusive to Williams Sonoma and Neiman Marcus. Company representatives will be on-site to share information on recent advancements, technology, and signature designs. Attendees looking to schedule an appointment, please contact: smeg@5wpr.com. "We are thrilled that we returned to KBIS this year to showcase our latest innovations," said Paul McCormack, SMEG USA's national sales and marketing director. "We continue to keep a pulse on the latest consumer trends to deliver state-of-the-art designs and technologies across our lineup of large appliances, and we look forward to debuting the developments within the industry." For more information on SMEG, please visit www.smegusa.com. "BACK TO BARBECUE DAY" A NATIONAL CALL TO SIZZLE AND SHOP Hearth, Patio & Barbecue Association's promotion calls for retail holiday kickoff season It's time to turn up the heat this May with the Hearth, Patio & Barbecue Association's (HPBA) "Back to Barbecue Day" promotion. A national call to sizzle and shop during this retail season seeks to rally grill manufacturers, retailers, enthusiasts, and curious consumers. Set for Saturday, May 27, Back to Barbecue Day – now in its fourth year – is the official kickoff to grilling season, a national call for consumers and retailers to celebrate and pledge to cook out. The campaign also aims to encourage consumers to visit their favorite retailer to check out the newest grills and accessories to ensure their patio is the hottest on the block. "While every day is a great day to barbecue, Back to Barbecue Day marks the official start to grilling season for much of the United States," said Emily McGee, director of communications for HPBA. "We look forward to another exciting peak grilling season, both for retailers and backyard cooks everywhere." In the lead-up to Back to Barbecue Day on May 27, HPBA will take to the media and social media to encourage consumers to visit their nearest specialty retailers for helpful tips on the ideal accessories to consider this grilling season. HPBA will also offer tips and inspiration for owners to get their grill ready for the season. As part of the social media campaign, HPBA members will offer prize packs to individuals who pledge to grill out on Back to Barbecue Day, at HPBA's WhyIGrill.org website. Social media influencers nationwide will also share in the outreach. In addition, HPBA will offer its members official Back to Barbecue Day graphics and content, encouraging them to amplify the promotion to their customers to generate interest and excitement for their store or products. For more information please visit www.hpba.org NEW RESEARCH INDICATES EXPOSURE TO FIRELIGHT CAN HELP REDUCE STRESS AND IMPROVE BRAIN FUNCTION Adding a fireplace is an easy and unexpected way for adults to promote healthy aging It's no secret that fire helps people relax – but can it actually help them age better? New research confirms the answer is "Yes!" Napoleon, a leading manufacturer of gas, electric, and wood fireplaces, partnered with the University of Illinois and the University of Alabama to study the health impacts of fire on our lives. There's a common sentiment that firelight is relaxing and that relaxed people are healthier. Napoleon set out to explore fire's true impacts on wellness. "Of the four natural elements of our world – earth, air, water, and fire – everyone who owns a home has an opportunity to experience the first three on a daily basis," said Chris Schroeter, co-chief executive officer at Napoleon. "But how many people are living without fire? We partnered with these research universities to see if fire could be the missing link between the home and health and wellness. We had no idea that what we'd discover would change what we know about aging and impact the future in such a big way." I N D U S T R Y [ N E W S ]

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