APRIL 2024 RETAILOBSERVER.COM
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TRUE RESIDENTIAL UNVEILS CHAMPAGNE: A
PEARLESCENT FINISH FOR A CELEBRATORY 2024
New addition allows for 78 alluring color
combinations
True Residential, a luxury home refrigeration brand with commercial
DNA, is introducing its 2024 Color of the Year: Champagne, a soft
gold finish with metallic elements and subtle pink tones. Inspired by
the timeless allure of rare sparkling vintages, Champagne's
pearlescent appearance and glossy hue exudes an inviting glow.
"Champagne stands out not only for its sophisticated allure but
also as the perfect celebratory accent for 2024," said True Residential
Brand Manager Chelsea Bothe. "The addition of this finish marks
another exciting milestone in several years of remarkable growth,
highlighted by the recent opening of our dedicated showroom space
in NYC. Since the founding of the True Residential brand in 2008, we
have become known and sought after for our broad assortment of
sizes and extensive range of color and finish options, all manufactured
in-house at our St. Louis facility."
A refined yet glamorous shade with warm undertones, Champagne
elegantly melds with most palettes and aesthetics, simultaneously
providing a sense of luxurious comfort and a bubbling sense of
excitement. Rich yet nuanced, the new hue offers extensive design
versatility. Just as its name suggests, Champagne is meant to be
celebrated – its powerful personality allows it to fly under the radar as
a neutral, or highlighted as a focal point.
The addition of the Champagne colorway to the American-made
brand's Build Your True Program of custom finish and hardware
options now gives designers and homeowners a choice of 78 alluring
color combinations on any of its full-size or indoor/outdoor
undercounter units. Further available finishes include Stainless Steel,
Gloss Black, Matte Black, Ultra Matte Black, Emerald, Cobalt, Matte
White and Antique White, Juniper, Sage, and Bluestone.
Complementary hardware options include Stainless Steel, Copper,
Brass, Pewter, Gold, and Chrome.
Call 888-616-8783 or visit www.true-residential.com for more
information about True
®
Residential.
