Issue link: https://www.e-digitaleditions.com/i/1527954
34 | SIGNATURE MONTANA Today, Bill's sons, TJ and Andy, steer the ship with the same commitment to personal touch that their forebears championed. "e biggest thing that sets us apart from other stores in town is that most of them are corporate box stores. We emphasize quality of goods and our customer service, including free delivery and setup in the Great Falls area," said TJ. Need a custom couch? ey 'll help you pick the perfect fabric. And the best part? Free delivery and setup are oen done by TJ and Andy themselves. It's like Amazon Prime, but with more charm and fewer cardboard boxes. Plus, Ferrin's offers competitive prices, customizable furniture options, and even support with facilitating replacement and repair down the line—because when you invest in a $2,500 sofa, you want to know it's got your back, literally and figuratively. If customer loyalty were a competition, Ferrin's Furniture would have a trophy case full of gold medals. Whether it's their knack for making shopping as relaxed as a Sunday stroll or their unwavering commitment to quality, the Ferrin family knows how to keep people coming back. As TJ puts it, "Over 60% of our customers are returning customers, and that really helps spread our brand through word of mouth." Andy echoes this dedication to service: "People love to shop, but they hate to be sold. Most box stores are on the main drag, and we're a lile out of the way. By the time people come here, they might be tired of furniture shopping. We find that taking a relaxed approach, reading the customers, and just being available when needed can help people sele in and shop at their own pace." Bill Ferrin, the driving force behind Ferrin's Furniture since 1997, assists a customer over the phone. Known for their customer loyalty and exceptional service, the Ferrin family creates a shopping experience as relaxed as a Sunday stroll, ensuring quality and satisfaction that keeps customers coming back. This framed picture of the original Ferrin's Furniture building in Redwing, MN, opened by John J. Ferrin in 1899, highlights its unique dual role as a funeral parlor and furniture store. Displayed inside Ferrin's Furniture in Great Falls, it stands as a testament to the enduring legacy of the Ferrin family business. T.J. (left) and Andy (right) Ferrin assemble furniture for a floor model, embodying the personal touch and dedication their family business is known for.