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M A N Y T I M E S Y O U W I L L F I N D T H A T P E O P L E
C O N F U S E M A R K E T I N G W I T H A D V E R T I S I N G
A N D V I C E V E R S A . W H I L E B O T H C O M P O N E N T S
A R E I M P O R T A N T , T H E Y A R E V E R Y D I F F E R E N T .
K N O W I N G T H E D I F F E R E N C E C A N M A K E Y O U R
A D V E R T I S I N G C A M P A I G N S A H U G E S U C C E S S .