COLD
BEVERAGE
➊ CANADA ENTERPRISES
Dragon Fruit Jin + Ja
Contact: Reuben Canada
215.690.1470
reuben@jinjadrink.com
drinkjinja.com
➋ VICTORIA'S KITCHEN
Almond Water—Coconut
Contact: Deborah Taieb
Meniane
310.228.8644
deborah@victoriaskitchen
recipes.com
victoriaskitchenrecipes.com
FALL 2014 S11
FINALISTS
from the judges...
"
"
Bright and foral and
thoroughly delicious
➊
➋
JOIA ALL NATURAL SODA
Orange, Jasmine & Nutmeg
A COMBINATION OF ORANGE, JASMINE, AND NUTMEG is far from the
flavor profile consumers expect to find in the beverage aisle, but this
Minnesota producer wasn't striving for familiar when creating the Joia line.
The soda is less sweet and carbonated than traditional sodas, giving it a light,
layered, and refreshing taste—plus a low calorie count, at 60 calories per
12-fluid-ounce bottle.
Each of the six varieties in the line features a blend of fruits, herbs, and
spices, with no artificial flavors, preservatives, high-fructose corn syrup,
caffeine, or sodium. Co-founder Carleton Johnson says even though the
flavors are unusual and complex, the recipes stop short of incorporating
herbs or spices that are too exotic and "so far out there that people don't
want to taste it." And tasting is essential, Johnson says, because once
people do, they're sold. Suggested retail price: $1.69/12 fluid ounces. Contact:
Carleton Johnson; 612.308.2056; carleton.johnson@bwbsoda.com; joialife
.com.—K. M. Robinson
