IBS PREVIEW 2015 / STORM & SECURITY PROTECTION 19
2 The importance of having fun—
"Having fun not only helps your team do well, it's a sign that you're doing things right," Witty says. "Where fun
and work meet is the understanding from employees that they're making a difference. You want a team of individuals
who are motivated by the 'why' of what they do." Fun at work means having energy and enthusiasm while tending
to the tasks at hand.
3 Make employees, and clients, your extended family—
A family environment significantly facilitates a team mentality, especially for those quiet geniuses who like to keep
to themselves because they're shy. But why stop there? Extend the love to clients, suppliers and other crucial
components of the business. Without these folks, your business couldn't survive.
4 Direction—Understanding the "why" encourages difference makers.
"Our team members are driven by the 'why' of what we do," Witty says. "The right content in the right person's
hands at the right time can change the world forever. We believe in sharing stories, passion and knowledge to guide
and help others learn and grow."
5 Commit to lifelong learning—
Seek to uncover and promote the leader in every one on your team by encouraging all members to follow a path
of personal and professional development. With increased knowledge, experiences and skills, people lead to a
more fulfilled life, which can profit everyone within a working environment.
Adam Witty is the founder and CEO of Advantage Media Group, advantagefamily.com, an international publisher of
business, self-improvement and professional development books and online learning. He has worked with hundreds
of entrepreneurs, business leaders and professionals to help them write, publish, market and monetize books to grow
their business. Witty has been featured on ABC and Fox, and was selected for INC Magazine's 30 Under 30 list of
"America's coolest young entrepreneurs" in 2011.
