Storm & Security

4 STORM & SECURITY PROTECTION / FORECAST 2013 FORECAST 2013 Vol. IV No. 2 Web site: stormsecuritymag.com Publisher National Sales: Kerri Caldwell (773) 775-9293 kcaldwell@kasnicmedia.com Editorial Director Howard Shingle hshingle@kasnicmedia.com Office Manager Jenny Rieman jrieman@kasnicmedia.com Design & Production: Lynda Cassidy (480) 276-3991 lcassidy@kasnicmedia.com Editorial Contributors: Don Leggett George Rosado KasNic Media, LLC 6430 North Central Avenue Suite 206 Chicago, Illinois 60646 (773) 775-9293 STORM SECURITY P R O T E C T I O N & No Suprises There was a slight change (22 percent probability according to the Weather Research Center) the 2013 Atlantic hurricane season would get off to an early start with a cyclone developing in May. Thereʼs a much better probability (55 percent), WRC says, of a storm as late as November this year—and with the aftermath of Sandy still a big part of the everyday lives of millions of Americans in the Northeast, most people are likely to believe that. Early or late, long or short, every hurricane forecast this year calls for an active 2013 season: from six to 11 hurricanes and as many as six major hurricanes (see the forecast roundup beginning on page 10). Just as this issue was going to press, the Colorado State University forecast team updated its earlier forecast still expecting nine hurricanes and a 72 percent chance that at least one major hurricane will make landfall along the U.S. coastline. Each of these numbers is above the 50-year average. Pre-season forecasts serve as an early warning to us all. Experts have been researching storm development for long enough now to have honed their 0forecast accuracy to remarkable precision. When they say, as they are saying this year, to expect an active season, then we had better expect an active storm season. The biggest concern for most people, of course, is for a hurricane making landfall. Taking a direct hit is actually rather rare. AccuWeather.com points out that Florida hasnʼt taken the brunt of a hurricane since 2005. But thatʼs no reason to shrug off the forecasts. Just ask the residents of New Jersey who hadnʼt seen a hurricane in years … until Sandy. Sandy also reminded us that a storm doesnʼt have to be major to be deadly and highly destructive and that coastal residents are not the only ones who need to be prepared. The next time a storm hit we will not be able say, "We didnʼt know … ", or "We didnʼt expect this …". REMINDER: For all persons and companies involved in hurricane prepara- tion and mitigation, StormEXPO 2013 is scheduled for September 26 and 27 in Fort Lauderdale, FL (see page 13). Scheduled are seminars on changes to building codes; mitigation opportunities for contractors, manufacturers and suppliers; and health care survival for businesses and more. Online registration is available at www.stormsecuritymag.com and a special room rate is offered by the B Ocean Hotel. See you there! Howard Shingle Editorial Director Kerri Caldwell Publisher Storm & Security Protection kasnic media, LLC from the editor The views and comments expressed by contrib- utors do not necessarily represent those of the publisher. Advertisers assume complete liability for all content of advertisements including text, representation and illustrations. from the editor 4 STORM & SECURITY PROTECTION / IBS PREVIEW 2015 IBS PREVIEW 2015 Vol. V, No. 4 Web site: stormsecuritymag.com Publisher National Sales: Kerri Caldwell (773) 775-9293 kcaldwell@kasnicmedia.com Editorial Director: Howard Shingle hshingle@kasnicmedia.com Office Manager: Jenny Rieman jrieman@kasnicmedia.com Design & Production: Lynda Licastro licastro@kasnicmedia.com Editorial Contributors: Don Leggett Joe Belcher KasNic Media, LLC 6430 N. Central Avenue, Ste. 206 Chicago, Illinois 60646 (773) 775-9293 The views and comments expressed by contrib- utors do not necessarily represent those of the publisher. Advertisers assume complete liability for all content of advertisements including text, representation and illustrations. Let's Get Started! The whole idea behind protection is planning ahead. Each year, prior to the opening of the International Builders' Show, we publish an issue that strives to get the storm and hurricane protection industry looking ahead and planning for the new year to come. Regardless of when your "building season" or "busy season" or "high season" actually begins, the turning of the calendar to a new year seems a good place to start planning. It also helps that the IBS usually is schedule early in the year—this year, January 20 to 22 in Las Vegas (see page 10). It's a great time to get away from the day-to-day business routines that keep you so busy you never have the time to get down to some serious planning. At the Builders' Show you'll find everything you need to get the wheels turning: new and improved products, expert advice, business and marketing ideas, building and homeowner trends that could spark new business interests … who knows? The best way to find out what you're missing is to go and find out. The beginning of the year also is a good time to review business practices and figure out what you can do to improve things. Take health insurance. Health insurance is on every business owner's mind and for good reason. Health coverage mandates and workers' compensation can be expensive and are only expected to grow more so. Yet, there are things your company could be doing to help reduce these costs and improve employee relations. See Protect Yourself (page 16) for some ideas on this front. As home and commercial building are expected to increase in 2015, you might be looking ahead and considering hiring an employee or two. In our Business Savvy column in this issue (see page 18), a successful entrepreneur and publisher of self-improvement and business development books offers five building blocks for creating a thriving work culture. It begins with hiring A-players. Getting ahead of the game and preparing homes for disasters is what this industry tells its customers, and it's good advice! It saves lives. Getting ahead of the game and preparing your business for success also is good advice. It can save your hide. Howard Shingle Editorial Director Kerri Caldwell Publisher, Storm & Security Protection 4 STORM & SECURITY PROTECTION / FORECAST 2013 FORECAST 2013 Vol. IV No. 2 Web site: stormsecuritymag.com Publisher National Sales: Kerri Caldwell (773) 775-9293 kcaldwell@kasnicmedia.com Editorial Director Howard Shingle hshingle@kasnicmedia.com Office Manager Jenny Rieman jrieman@kasnicmedia.com Design & Production: Lynda Cassidy (480) 276-3991 lcassidy@kasnicmedia.com Editorial Contributors: Don Leggett George Rosado KasNic Media, LLC 6430 North Central Avenue Suite 206 Chicago, Illinois 60646 (773) 775-9293 STORM SECURITY P R O T E C T I O N & No Suprises There was a slight change (22 percent probability according to the Weather Research Center) the 2013 Atlantic hurricane season would get off to an early start with a cyclone developing in May. Thereʼs a much better probability (55 percent), WRC says, of a storm as late as November this year—and with the aftermath of Sandy still a big part of the everyday lives of millions of Americans in the Northeast, most people are likely to believe that. Early or late, long or short, every hurricane forecast this year calls for an active 2013 season: from six to 11 hurricanes and as many as six major hurricanes (see the forecast roundup beginning on page 10). Just as this issue was going to press, the Colorado State University forecast team updated its earlier forecast still expecting nine hurricanes and a 72 percent chance that at least one major hurricane will make landfall along the U.S. coastline. Each of these numbers is above the 50-year average. Pre-season forecasts serve as an early warning to us all. Experts have been researching storm development for long enough now to have honed their 0forecast accuracy to remarkable precision. When they say, as they are saying this year, to expect an active season, then we had better expect an active storm season. The biggest concern for most people, of course, is for a hurricane making landfall. Taking a direct hit is actually rather rare. AccuWeather.com points out that Florida hasnʼt taken the brunt of a hurricane since 2005. But thatʼs no reason to shrug off the forecasts. Just ask the residents of New Jersey who hadnʼt seen a hurricane in years … until Sandy. Sandy also reminded us that a storm doesnʼt have to be major to be deadly and highly destructive and that coastal residents are not the only ones who need to be prepared. The next time a storm hit we will not be able say, "We didnʼt know … ", or "We didnʼt expect this …". REMINDER: For all persons and companies involved in hurricane prepara- tion and mitigation, StormEXPO 2013 is scheduled for September 26 and 27 in Fort Lauderdale, FL (see page 13). Scheduled are seminars on changes to building codes; mitigation opportunities for contractors, manufacturers and suppliers; and health care survival for businesses and more. Online registration is available at www.stormsecuritymag.com and a special room rate is offered by the B Ocean Hotel. See you there! Howard Shingle Editorial Director Kerri Caldwell Publisher Storm & Security Protection kasnic media, LLC from the editor The views and comments expressed by contrib- utors do not necessarily represent those of the publisher. Advertisers assume complete liability for all content of advertisements including text, representation and illustrations. STORM SECURITY P R O T E C T I O N &

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