Retail Observer

February 2015

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM FEBRUARY 2015 34 Future Hunter-Gatherer is a virtual grocery shopping experience inspired by nature. It projects a hologram that lets the user play a game to gather food by fishing, hunting or gathering the food from nature. The food the user collects in the game is then transmitted to the local grocery store or market, that in turn gathers the goods and deliver them to the user's door. In addition to making the shopping experience more fun, it also gives kids a better understanding of where the food they eat actually comes from. 1 2014 Winner Future Hunter Gatherer Designer | Pan Wang, China University | Central Saint Martins, United Kingdom Submission | electroluxdesignlab.com/2014/submission/future-hunter-gatherer/

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