Retail Observer

June 2015

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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Page 15 of 83

RETAILOBSERVER.COM JUNE 2015 16 THE PIZZA OVEN THAT LOOKS BEYOND PIZZA Introducing the new Pizza Plus from Alfresco Alfresco Open Air Culinary Systems has announced the next step in outdoor kitchens with their new Pizza Plus Product. The focus of this next generation pizza oven is the "plus"; the features that allow this appliance to cook, bake, roast to perfection in an outdoor environment. "We wanted to take all the best features of the finest commercial pizza ovens in the world, and combine those into one, user- and consumer-friendly appliance for home, and more specifically, backyard use," says Dale Seiden, Alfresco's vice president and member of the product design team. "We looked way beyond the pizza oven to ensure that anything you could cook inside, could be done outside at a standard to exceed expectations of the home chef." While the world's top commercial pizza ovens take up to four hours to preheat, the Alfresco Pizza Plus fully preheats in just 15 minutes. Thanks to features like its unique, state-of-the-art infrared heating technology below the hearth, its ceramic log tube burner and ceramic interior, the Pizza Plus can take a Neapolitan pizza from preheat to plate in just 18 minutes, providing the same cooking results as commercial units. With 6" openings, competitive pizza ovens can only manage flat food dishes, but Alfresco's 8 ½" high opening allows for roasts, chickens, and any other dishes that require more space in the oven cavity. Other innovative features include: • Fireplace-like gas log accelerates preheat time as it distributes heat up to the ceramic ceiling slab for intense top down heat JUNE I N D U S T RY [ N E W S ]

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