Specialty Food Magazine

JAN-FEB 2012

Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.

Issue link: https://www.e-digitaleditions.com/i/55305

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Page 5 of 159

ADVERTISING PUBLISHER Matt Thomas 646.878.0174 mthomas@nasft.org READ MORE ONLINE… Visit specialtyfood.com/onlinehighlights for these and other features: Q&A WITH FOOD MARKETING CONSULTANT Food and beverage brand marketing expert Tammy Katz of Katz Marketing Solutions answers questions from the specialty food trade in this new recurring online feature. Katz has launched more than 100 new products with cumulative sales of $2 billion, many for Fortune 500 companies. This month she tackles topics such as launching a website on a shoestring budget and determining the right social media outlet for a business. Read her answers and submit questions. PRODUCT ROUNDUPS Our new Product Roundups feature will appear in each issue of Specialty Food Magazine, highlighting items in popular and trendsetting categories. You can find even more products online in this issue's roundups—honey, pie ingredients and alcohol-infused condiments. IN MEMORIAM: JIM MACISAAC Read the full memorial of Jim MacIsaac, owner of Highland Sugarworks, as well as a link to information about a fund set up in his name at the University of Vermont. WATCH: START ME UP IN 60 SECONDS foodspring.com, the NASFT's consumer website, introduces a new video feature this month, which aims to support start-up food entrepreneurs through social media. Each entrepreneur featured was given one minute to pitch his or her company and products and to ask viewers to share the story on Facebook and Twitter. Learn more at foodspring.com/startmeup. .com BITE THIS PRODUCT PICK OF THE DAY Looking for innovative specialty food products? Visit foodspring's Bite This pick of the day. NASFT MEMBER PROFILES Read more about the operations, histories, product innovations and future plans of some of the 2,900 specialty food member companies of the National Association for the Specialty Food Trade (NASFT). TELL US... What will be the biggest specialty food trends of 2012? SALES DIRECTOR, KEY ACCOUNTS Jessica Searson 646.878.0136 jsearson@nasft.org SALES COORDINATORS Cynthia Eisemann 646.878.0138 ceisemann@nasft.org Kevin Allison 646.878.0151 kallison@nasft.org UNITED STATES NEW YORK, NEW JERSEY, CONNECTICUT, MASSACHUSETTS Kim Farrell 646.878.0135 kfarrell@nasft.org SOUTHEAST, MAINE, VERMONT, RHODE ISLAND, NEW HAMPSHIRE Edwin Rivera 646.878.0146 erivera@nasft.org MIDWEST & NORTHWEST Kathy Sackett 646.878.0145 ksackett@nasft.org SOUTHWEST, INCLUDING CALIFORNIA Phyllis Mintz 646.878.0108 pmintz@nasft.org INTERNATIONAL CANADA, EUROPE, CENTRAL & SOUTH AMERICA Erik Maas, Sales Director +1.646.878.0147 emaas@nasft.org AFRICA, ASIA, MIDDLE EAST Jay Bhattacharjee +1.646.878.0183 jbhattacharjee@nasft.org facebook.com/specialtyfoodmedia 4 ❘ SPECIALTY FOOD MAGAZINE ❘ specialtyfood.com

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